Myles Mayall

Myles Mayall Email and Phone Number

Owner: Rive Sud Vins, store, bar & top wine tasting space in Mediterranean France. @
Myles Mayall's Location
France, France
About Myles Mayall

Experience includes:Business Development: Negotiated entry into large scale accounts, including major hospitality groups (primarily in India - incl. Taj Group, Marriott, Accor & renowned Kalra Group), and large scale private corporate groups, including airlines (both India and the UK). Marketing & Sales: Launching products into markets, and designing and executing concerted sales and marketing campaigns for wines and spirits. Including major spirits from the Campari Group and brands from both large scale producers such as Accolade Wines, and numerous small ‘family scale’ wine producers.Presentation, Education & Writing: Hosted hundreds of promotional events and education classes, from ballroom scale wine tastings to full internal staff training programs, including self-produced product booklets. I am also a published wine writer, with extensive, successful advertising copy-writing background, including in the creation and marketing of new brands in the UK and South Asia.

Myles Mayall's Current Company Details
Rive Sud Vins

Rive Sud Vins

Owner: Rive Sud Vins, store, bar & top wine tasting space in Mediterranean France.
Myles Mayall Work Experience Details
  • Rive Sud Vins
    Business Owner
    Rive Sud Vins Mar 2024 - Present
    Marseille, Provence-Alpes-Côte D'Azur, France
    Cave a vins, bar et lieu de degustation, avec des centaines des vins en bouteille, et toujours une trentaine de vins au verre, dans les machines Enomatics. Wine store, bar and tasting room, boasting hundreds of wines by the bottle and around 30 wines available by the glass from the Enomatic machines
  • Freelance
    Consultant
    Freelance Mar 2019 - Present
    France
    Providing insights, guidance and contacts to Rhone Valley producers, looking to expand into Asia, the Americas, to readdress their involvement in the UK, and generally to restructure their export strategies.
  • Aspri Spirits
    Brand Ambassador (Wines)
    Aspri Spirits Dec 2016 - May 2018
    Mumbai Area, India
    (Sole) Brand Ambassador for India’s largest wine & spirits importer.- Business Development: Pushed business into the Taj group of hotels (120 3-5* properties nationwide), more than doubling the presence of company brands incl. placing Concha y Toro, DBR Lafite (France & Chile), Zonin, Albert Bichot & Gruppo Campari products. Negotiated the entry of the company into several Marriott & Hyatt properties, and into the two most important fine dining restaurant groups in the country (Indian Accent and the Kalra Group).- Creative Business Support/Marketing: Provided planning framework for the creation of a complete new wine & spirits import company (to increase market share), successfully launched in 2018. Designed new company website (with the support of in-house PR), wrote majority of web copy & edited the remainder, integrating with existing social media accounts and generating an increase in hits of 90% in the first three months following launch. Wrote wine related articles published in Indian food & beverage glossies, including Food & Wine Magazine & (previously) GQ India, Condé Nast Traveller & BBC Good Food.- Education and Public Speaking: Over 80 wine and spirits trainings conducted - with client staff, competitions and programmes (including the Indian Sommelier Championships and WSET training), and during promotional events, such as product launches for wine and spirits brands.- Designed new company website;- Wrote and designed 80% of company produced marketing copy
  • Jeroboams Fine Wines
    Assistant Manager
    Jeroboams Fine Wines May 2015 - Nov 2016
    Jeroboams/Laytons, London
    Jeroboams Fine Wines, Pont Street, BelgraviaAssistant Manager- Day to day running of central London fine wine store, with £1.3m annual turnover. - Logistics – responsible for significant proportion of stock/client logistics.- Client Aquisition – through local business collaborations, social media & personal contacts, brought in significant new business, including the shop's largest and most complex single corporate Christmas order of 2015.- Increasing client spend – eg. our two largest corporate accounts more than doubled Christmas purchases after targeted pitch.- Contributed to store winning every company-oriented supplier incentive/competition – inc. Moet Hennessy & Pommery.- Significantly contributed to store generating 45% greater profit during the 2015 Christmas period than in 2014. The shop is in its 27th year.
  • The Wine Society Of India
    Wine Director
    The Wine Society Of India Mar 2009 - May 2013
    Mumbai Area, India
    The Wine Society of India, Direct Wines/LaithwaitesHead of WinesMoulding and management of India’s (still) highest grossing wine sales team, within what became contributing the largest retailer of imported wine in India.Sales• Restaurants/Hotels: initiated and controlled sales to Accor group in India, and many restaurants and hotels.• Private Clients: strong contacts and personal client base in India, and in London.• Events and Presentation: hosted over 40 events, from intimate tasting dinners to 250 person formal classes.• Sales Team Management and Training: hired, supervised and conducted all wine training for India’s most successful outbound sales team, in one of the world’s most hostile wine sales climates.• En Primeur: Responsible for marketing and managing India’s first dedicated En Primeur Bordeaux campaigns, generating £500,000 worth of sales.Buying and Logistics• Buying: Significant input in creation of wine portfolio. Responsible for purchases and supplier relationships.• Import Logistics: Responsible for shipping (2009-2011), and documentary/labelling requirements.• Own Label Wines: sourced wines, contributed to label design and wrote marketing copy.Marketing• Writing: Wrote content for India’s most successful marketing campaigns, and articles for magazines including GQ, Conde Nast Traveller and BBC Good Food.

Frequently Asked Questions about Myles Mayall

What company does Myles Mayall work for?

Myles Mayall works for Rive Sud Vins

What is Myles Mayall's role at the current company?

Myles Mayall's current role is Owner: Rive Sud Vins, store, bar & top wine tasting space in Mediterranean France..

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  • Myles Mayall

    Buyer / Educator At The Wine Society Of India
    Mumbai
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    thewinesocietyofindia.com

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