Myles Edelson Email & Phone Number

New York City Metropolitan Area

Gained knowledge of the media ecosystem, client service strategies, and innovative deliverables. Collaborated with various departments to understand cross-functional operations. Utilized media research tools (Vivvix, Clear Decisions, Maven, YouGov, Pathmatics) to inform decision-making for multicultural audiences. Presented a final project on social commerce and promotional livestreaming to the entire agency. Participated in field trips to Google, TikTok, and Snapchat, and engaged in mentorship programs on paid social media development. Partnered with clients to develop comprehensive advertising plans and media activations. Applied media planning factors such as audience targeting, seasonality, and channel selection. Leveraged Excel and PowerPoint to support media campaigns.

New York City Metropolitan Area

Built various competitive landscapes and pricing recommendation decks to help inform new product launches. Collaborated with various vendors to create in-store Skinfix events, including managing a budget and securing promotional equipment such as branded food carts. Assisted in the design, order, and distribution of custom Skinfix gift with purchase items to Sephora stores. Monitored success of sephora.com and updated assets and video content when needed. Supervised timelines for product shoots and recruited models for B&A shoots in cooperation with creative, marketing and agency partners. Managed timelines for visual merchandising and artwork packaging. Printed, packed, and shipped product display images.

Education record

High School Diploma