• Work with President and Senior Leadership team on creating a comprehensive marketing strategy that aligns with the company’s strategic plan• Coordinating all aspects of social media presence• Crafting marketing materials, such as web content and press releases for different programming• Development and execution of all marketing efforts including SEO / SEM, email drip campaigns, special events, mail campaigns, collateral development, special projects, etc.• Data analysis to interpret trends and improve tactical product, geographic and customer marketing strategies• Working with SGA’s Graphic Designer, Member Services, HR, and Brand Leader to make sure all company external communications syncs with the company’s mission, vision and values

Marketing Strategy Planner for Nordstrom Beauty and Weddings segments.Strategy development and execution of customer-centric, digitally focused 360 marketing campaigns, with a focus on new customer acquisition and awareness of the Nordstrom brand. Challenged to set apart and grow business in a crowded market and advertising space. Partnering with cross-functional teams including site merchandising, buying teams, creative and copy teams, acquisition/retention digital marketing teams (SEO/SEM, affiliates, social, etc) and vendors to ensure alignment across all channels. - Worked to develop a more robust weddings marketing approach, including in-house photo shoots focused on emotionally connected content, and a more efficient strategy to connect with bridal customers based on their wedding lifecycle and through streamlined, social-first channels. - Spearheaded a partnership with Create & Cultivate to scale sponsorship opportunities and conference events, connecting the Nordstrom Beauty brand with a young, influential and empowered audience. - High-touch service / collaborative work with strategic partnerships and priority brands.

Execution of multi-channel (digital, store-facing, print) campaigns including Nordstrom catalogs. Coordination of cross-divisional teams including Project Management, Buying Office, PR, Creative, Finance and Social Media, as well as vendor partners. High level of tracking multiple projects and deadlines simultaneously, while looking for efficiency improvements and recapping / reporting. Professional, proactive collaboration and partnership across teams is essential.

Beauty & Fragrance Buying Office | This fast-paced position required prioritizing multiple touch-points with all players of the buying process: buy planning, replenishment buying, financial planning and event planning. Facilitating set-up process of new items and ensuring accuracy of product information for full-line store and .com sales, maintaining existing product updates, sales reporting and communication with vendor partners, preparing Buying team for market meetings and various office administration projects.

Specialized division of customer service for Nordstrom.com, requiring extensive product training and knowledge. Recommending appropriate solutions and gaining customer confidence. Applying good judgement to resolve issues quickly and efficiently. Ability to effectively multi-task is essential.

Contributing to all aspects of Nordstrom.com customer support. Practical applications of the "Nordstrom Culture" and striving for outstanding customer service. Highly skilled level of problem-solving and taking charge to resolve issues.

Freelancing articles that appeal to a wide audience, using social media to drive readership.

-Appoint, guide and organize a salon and retail store of seven employees-Responsible for all cash control, inventory and ordering-Execute company marketing and visual merchandising-Hiring, training and maintaining a successful sales and salon service team-Successfully resolve all client requests and/or complaints -Ranked #1 for Washington managers in 2010