Nicole Malcolm-Manyara

Nicole Malcolm-Manyara Email and Phone Number

Chief Marketing Officer. Board Member. Visionary Global CPG Brand Leader excelling inproduct development, marketing communications, and P&L management, driving significant growth and building high-performing teams. @ AG Brands
Nicole Malcolm-Manyara's Location
New York City Metropolitan Area, United States, United States
Nicole Malcolm-Manyara's Contact Details

Nicole Malcolm-Manyara personal email

n/a
About Nicole Malcolm-Manyara

Guided by a vision of brand excellence and impactful communication, I strive to cultivateenvironments where creativity and innovation meet fast-paced, disciplined strategy.My career is marked by noteworthy achievements, such as reimagining Newman’s Own to captivate new generations, propelling the organicgirl brand to the top of the organic packaged salad category, and consistently exceeding revenue and profit goals at Duracell, making it the top-performing brand across Procter & Gamble’s portfolio. As a board member of several organizations, including 4D Vision Gym and Seven Acres Montessori School, I am dedicated to giving back to my community through strategic and impactful leadership.With a versatile background as a global CPG brand leader on challenger and legacybrands, I bring expertise across product development, digital and traditional marketingand communications, P&L management, and strategic planning. My specialties includebrand strategy and identity, new products and innovation, and digital and traditionalmarketing (organic social media, paid digital ads, TV, print, OOH, PR, experiential, website and email marketing). I excel in extracting actionable insights from consumer research, culture codes, and data analytics to optimize brand stories and campaigns and maximize business results. Additionally, I am adept at organizational change management and committed to coaching and developing talent to bring out their best.I am excited to leverage my extensive experience to help other organizations unlock their potential and achieve unprecedented growth. Whether through innovative product launches, transformative marketing strategies, or fostering dynamic teams, my goal is to create lasting value and drive success. Let's connect and explore how we can achieve extraordinary outcomes together.

Nicole Malcolm-Manyara's Current Company Details
AG Brands

Ag Brands

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Chief Marketing Officer. Board Member. Visionary Global CPG Brand Leader excelling inproduct development, marketing communications, and P&L management, driving significant growth and building high-performing teams.
Nicole Malcolm-Manyara Work Experience Details
  • Ag Brands
    Founder & Principal
    Ag Brands Jan 2017 - Present
    AG Brands is a strategy, brand and marketing consulting firm that helps consumer-centric product and service based businesses grow. We partner with clients to assess their brands and business models, find new growth opportunities, and build and execute plans that deliver real, measurable results. We are experts in identifying brands' core consumers, understanding how they make purchase decisions, and designing brand experiences and business models that capture their hearts, minds and dollars. We also have strong business acumen and approach every project with financial rigor so that we maximize market share, revenue and profit for our clients.
  • Newman'S Own, Inc.
    Chief Marketing Officer (At The Food & Beverage Company)
    Newman'S Own, Inc. Oct 2021 - Jun 2024
    Westport, Ct, Us
    • Led cross-functional teams to drive innovation and growth in a diverse portfolio of CPG food, beverage, and pet food products.• Managed end-to-end marketing strategies, including traditional, digital, and retail media, resulting in increased brand visibility and consumer engagement.• Oversaw a team of seven, fostering collaboration and driving impactful results in a fast-paced environment.
  • Newman'S Own, Inc.
    Vp, Advertising & Communications (At The Food & Beverage Company)
    Newman'S Own, Inc. Jun 2021 - Oct 2021
    Westport, Ct, Us
  • Newman'S Own Foundation
    Chief Marketing Officer (Concurrent Role At The Philanthropic Organization)
    Newman'S Own Foundation Oct 2021 - Jun 2024
    Westport, Ct, Us
  • Newman'S Own Foundation
    Vp, Advertising & Communications (Concurrent Role At The Philanthropic Organization)
    Newman'S Own Foundation Jun 2021 - Oct 2021
    Westport, Ct, Us
  • Organicgirl
    Director, Marketing & Communications
    Organicgirl Aug 2017 - Jun 2021
    Salinas, Ca, Us
  • Duracell
    Marketing Director/Amd/Sbm
    Duracell Sep 2014 - Jun 2016
    Chicago, Illinois, Us
    Formerly The Procter & Gamble Company, acquired by Berkshire Hathaway March 2016.Reported to CMO/SVP. Grew largest region with $1.5B revenue across 4 battery segments. Re-energized cross-functional team of 11 and directed focus on designing and executing profit accretive building blocks to hit annual growth targets. Managed, trained and coached 9 direct reports. Charged with leading a turnaround through an acquisition requiring extensive systems and personnel changes. Increased direct reports from 4 to 9 when promoted in role to AMD, and title changed to Marketing Director with Berkshire Hathaway acquisition.
  • Procter & Gamble
    Senior Brand Manager, Duracell Global Brand Franchise
    Procter & Gamble Jul 2013 - Sep 2014
    Cincinnati, Ohio, Us
    Charged to be global brand champion for fastest growing battery segments. Selected to design 5-year global product innovation pipeline for $2.5B portfolio across all 4 battery segments and to design new business model for “Powered by Duracell” OEM program to fuel B2B and B2C growth.
  • Procter & Gamble
    Senior Marketing Manager (Beauty & Personal Care), Cvs Customer Team
    Procter & Gamble Jan 2011 - Mar 2013
    Cincinnati, Ohio, Us
    Chosen into new role to lead growth of $885MM P&G Beauty portfolio at CVS. Championed brands such as CoverGirl, Pantene, Head & Shoulders, Olay, Gillette, Venus, Old Spice, Secret, Clairol, Oral-B and Crest. Identified key shopper insights and translated them into a winning retail strategy that delivered tangible results and a better shopper experience.
  • Procter & Gamble
    Brand Manager, Futureworks
    Procter & Gamble Jan 2009 - Dec 2010
    Cincinnati, Ohio, Us
    Promoted and selected to build new service-based business models, including Mr. Clean Car Wash ($17MM franchise network of 16 car wash/lube sites in Atlanta and Cincinnati), beauty salons and other white space growth opportunities in startup incubator. Led Growing Great Marketers training and development initiative for 22-member team.
  • Procter & Gamble
    Senior Assistant Brand Manager, Gillette
    Procter & Gamble Jul 2006 - Dec 2008
    Cincinnati, Ohio, Us
    Led global new product innovation for Gillette Series (mid tier) and Gillette (value tier) shave care brands, $387MM annual revenue. Led cross-functional team to deliver innovation pipeline on time and within budget. Developed and qualified brand identity, logo, concepts, packaging, claims, TV, print, website, digital media and SKU rationalization.
  • Procter & Gamble
    Assistant Brand Manager, Oral-B
    Procter & Gamble Sep 2005 - Jun 2006
    Cincinnati, Ohio, Us
    Led Oral-B Stages and Zooth go-to-market strategy and plan for #1 region with $65MM annual revenue and 43% value share. Kids oral care represented 10% of total oral care portfolio. Charged with growing the business with few resources. Reported directly to Brand Director.
  • Miller Brewing Company
    Brand Management Intern
    Miller Brewing Company Jun 2004 - Aug 2004
    Chicago, Il, Us
  • Time Inc.
    Marketing Manager, Instyle Magazine
    Time Inc. Jul 2000 - Jun 2003
    New York, Ny, Us
    Recruited into Don Logan Leadership Program and joined InStyle 6 years after inception. Led monthly competitive analyses, trained ad sales team, designed strategic “added value” programs such as proprietary research and special events for advertisers, and led strategic special projects including brand extensions.

Nicole Malcolm-Manyara Skills

Brand Management Cross Functional Team Leadership Marketing Strategy Strategy Product Development Marketing Research Marketing New Business Development Consumer Products Brand Equity Shopper Marketing Competitive Analysis Consumer Insight Segmentation Brand Architecture Product Innovation Brand Development Consumer Marketing Customer Marketing Digital Marketing Pricing Strategy Beauty Industry Forecasting Marketing Communications Consumer Goods Integrated Marketing Retail Fmcg Advertising Customer Insight Market Research Fast Moving Consumer Goods

Nicole Malcolm-Manyara Education Details

  • Stanford University Graduate School Of Business
    Stanford University Graduate School Of Business
    Mba & Certificate In Global Management
  • The Wharton School
    The Wharton School
    Economics

Frequently Asked Questions about Nicole Malcolm-Manyara

What company does Nicole Malcolm-Manyara work for?

Nicole Malcolm-Manyara works for Ag Brands

What is Nicole Malcolm-Manyara's role at the current company?

Nicole Malcolm-Manyara's current role is Chief Marketing Officer. Board Member. Visionary Global CPG Brand Leader excelling inproduct development, marketing communications, and P&L management, driving significant growth and building high-performing teams..

What is Nicole Malcolm-Manyara's email address?

Nicole Malcolm-Manyara's email address is nm****@****own.com

What schools did Nicole Malcolm-Manyara attend?

Nicole Malcolm-Manyara attended Stanford University Graduate School Of Business, The Wharton School.

What are some of Nicole Malcolm-Manyara's interests?

Nicole Malcolm-Manyara has interest in Economic Empowerment.

What skills is Nicole Malcolm-Manyara known for?

Nicole Malcolm-Manyara has skills like Brand Management, Cross Functional Team Leadership, Marketing Strategy, Strategy, Product Development, Marketing Research, Marketing, New Business Development, Consumer Products, Brand Equity, Shopper Marketing, Competitive Analysis.

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