Nikita Volkov Email & Phone Number

Management of advertising infrastructure products- Managed the product for selling advertising services with 1B RUB AdRev per month- Implemented an automated control and shutdown system for advertising tool, preventing annual financial losses of 111M RUB- Adapted advertising tools for marketplaces in other countries, resulting in a 2.5% increase in overall AdRev- Developed and launched the first market tool for automatic collection and submission of statistics to the Unified Register of Internet Advertising, used by over 2,000 suppliers- Optimized internal tools for configuring advertising accounts and campaign parameters, improving employee efficiency by 30%- Implemented authorization via Ozon ID, simplifying the user journey in the advertising cabinet- Ensured compliance with information security requirements in the advertising platform

Management of the catalog of educational courses and educational websites- Collaborated in the development of project growth strategies- Created over 20 instructions for typical tasks, analytical tables, and dashboards for site metrics monitoring- Contributed to a 10% reduction in monthly bounce rates and a 15% increase in page visits- Achieved an average monthly rate of 4,000,000 views for one of the educational sites- Implemented several hypotheses on content reorganization, resulting in an average 20% increase in page coverage- Participated in the launch of a partner project—a catalog of educational courses in collaboration with rb.ru (Rusbase)

Management and promotion of educational products- Developed a Customer Journey Map (CJM) and product promotion strategy in collaboration with the client- Conducted customer needs research (using the CustDev concept), which resulted in a 5% budget savings for creating a new product landing page- Successfully launched a new product landing page, leading to a 60% increase in sales- Formulated a chain of email newsletters with a CTR of 15%- Devised a content concept (visuals, texts, audio podcasts, online webinars) that resulted in a weekly coverage of > 10K users on VK

Back-office Project Management- Created over 10 documents (instructions) for the internal knowledge base- Structured the knowledge base and built a mind map for simplified orientation within it- Provided support to current and potential customers – tenants of Facebook advertising cabinets- Configured more than 20 Facebook accounts using Facebook Ads Manager

Professional Retraining, Digital Project Management

Secondary Vocational, Programming In Information Systems

Bachelor'S Degree, Information Systems And Technologies