I am an analytical marketing professional with a strategic and entrepreneurial mindset. I have in-depth experience in the FMCG industry and a background in driving growth through digital marketing.In 2016, I started Beautdor, a company that sells international makeup and skincare products in India. Over the year, the company established a strong customer base of 20k+ and 120+ business clients through various digital marketing channels. I was responsible for product and brand marketing, creating social media strategy and growing revenue with the help of digital tools such as email marketing and paid ad campaigns on Facebook, Instagram and LinkedIn. With the pandemic, I realised that a strong data analytics foundation is vital to making business and marketing decisions to keep up with uncertainty. Hence, I decided to pursue an MSc in Marketing from the London School of Economics, focusing on marketing analytics and consumer insights.Upon graduation, I am eager to develop my career in digital marketing in the UK, with a focus on paid campaigns and data analytics.Key Technical Skills: Marketing Strategy | Product and Brand Marketing/Management | Social Media Marketing | Email Marketing | Marketing Analytics | PPC Marketing |Programming & Data Analysis