Responsibilities:- Developed and executed digital marketing strategies to enhance brand growth, awareness, and sales conversions through paid ads (including Meta Ads, TikTok ads, and website PPC) and organic content, supporting e-commerce and online sales initiatives.- Supervised User-Generated Content (UGC) campaigns to drive audience interaction and engagement.- Managed brand partnerships, expanding reach to 2,000+ accounts per campaign cycle.- Led social media management, including strategy, content production, and channel distribution across platforms like Instagram and TikTok.- Planned and organized large-scale national events, attracting over 500 attendees, and coordinated digital marketing efforts for promotion.- Analyzed performance metrics using tools like Meta Business, Google Ads, and social media insights to refine strategies and optimize campaigns.- Collaborated with owners, sales teams, and IT departments to implement digital marketing strategies aligned with business objectives.- Focused on SEO and content optimization to improve organic search visibility and drive website traffic.

Objective of this role:- Developed and published 100+ SEO-optimized articles for top local brands in Indonesia, including PT. National Label, Bakpia Kukus Tugu Jogja, and more.- Optimized content using SEO best practices, driving organic traffic and improving search engine rankings.- Collaborated with clients to create compelling, brand-focused content that aligned with their marketing goals.- Conducted in-depth research on market trends to generate relevant and engaging content.- Ensured quality and consistency by editing and revising content for clarity, grammar, and SEO optimization.

Conduct observation and data research through press release reports and statistical data for articles on various themes, such as economics, social, science, and technology.Get on the list of the most popular articles with 7000+ readers in a month.

Responsibility:- Reviewed, edited, and selected articles from contributing reporters for publication on MetaNews website and social media platforms.- Edited daily articles for grammar, spelling, and typographical accuracy, adhering to KBBI standards and optimizing content for SEO.- Wrote concise and engaging news scripts for timely publication, ensuring accuracy and relevance.- Collaborated with content managers and web publishers to maintain editorial schedules and meet deadlines.- Optimized headlines, keywords, and meta descriptions to improve search rankings and website visibility.- Monitored website and social media analytics to assess content performance and provide insights for improvement.

Helping clients to have a powerful marketing strategy with social media. Proven to have helped various tourism, culinary, and craft business owners.-Planning 50+ monthly content.-Create a copy caption formula with the most popular hashtags.-Work closely with the design and marketing team via Trello.

Lokadata is a news media company that produces economic and business data content. While there, I worked on writing articles according to the schedule of the editorial team.-Write and conduct research for infographics, listicles, and in-depth articles.-Create script infographics, video-on-demand storyboards, and comics.