Syed Nabil Raiyan Email & Phone Number

Bangladesh

• Maintain liaison with partner banks of Mastercard through building strong relationships.• Driving card business by launching new segments of card, new Mastercard services, and running various campaigns with partners banks. • Conceptualizing ATL, BTL-POSMs & Social Media activities for various Mastercard products & services (debit, credit & prepaid cards, co-branded cards, BanglaQR, etc.), Consumer Value Proposition Campaigns, competitions & events.• Planning & executing yearly… Show more • Maintain liaison with partner banks of Mastercard through building strong relationships.• Driving card business by launching new segments of card, new Mastercard services, and running various campaigns with partners banks. • Conceptualizing ATL, BTL-POSMs & Social Media activities for various Mastercard products & services (debit, credit & prepaid cards, co-branded cards, BanglaQR, etc.), Consumer Value Proposition Campaigns, competitions & events.• Planning & executing yearly Mastercard consumer offerings campaigns (e.g., Flagship Ramadan Campaign, Travel, Dining, Hotel & Resort, Healthcare, Seasonal Campaigns, and more).• Working with creative agency - GREY in designing campaign big ideas, artworks, OVC production, POSMs, debit & credit card designs, and events activities.• Planning digital marketing activities: driving Facebook posts, reach, engagement, likes, shares; GDN promotions, newspaper pop-ups and more. Managed digital team to operate Mastercard Bangladesh digital socials.• Planned & executed various Mastercard product launching events (e.g., launch of Islami Bank, DBBL & Al-Arafah Bank Mastercard cards; Mastercard Excellence Award ceremony, Press Conferences and Activation activities).• Working with PR Agency-Masthead in creating & publishing PR, and Press Ads.• Ensuring management and regular update of data related to Card Business of assigned banks. Create E-mailer contents, FAQ on campaign/product launches and other communication to promote offers time to time. Show less

Dhaka

IDC is working with the marketing and distribution of Nivea, Ferrero, Kelloggs, Pringles, Mondelez and Unilever International in Bangladesh. Currently, I am serving the following BDM roles for the Nivea brand.* Planning and Overseeing trade marketing activities for both General Trade and Modern Trade.* Researching markets, organizations, and individuals to find new opportunities.* Finding and developing new markets and improving sales.* Training sales personnel and helping… Show more IDC is working with the marketing and distribution of Nivea, Ferrero, Kelloggs, Pringles, Mondelez and Unilever International in Bangladesh. Currently, I am serving the following BDM roles for the Nivea brand.* Planning and Overseeing trade marketing activities for both General Trade and Modern Trade.* Researching markets, organizations, and individuals to find new opportunities.* Finding and developing new markets and improving sales.* Training sales personnel and helping team members develop their skills.* Planning Sales Forecast, Marketing Promotions, and Effective Coverage Strategies.* Attending conferences, meetings, and industry events.* Delivering routine reports. Show less

Dhaka, Bangladesh

* Designed marketing campaigns and yearly budget plans of $6 million of all marketed P&G products in the Bangladesh market till June 2016.* Developed and tested new marketing strategies to improve response rates among new and existing customers in Bangladesh’s market. The biggest achievement to date was the planning and execution of one of the most successful P&G‘s corporate trade loyalty programs in Bangladesh – Golden Store Program in 60,000+ Stores.* Monitored and executed… Show more * Designed marketing campaigns and yearly budget plans of $6 million of all marketed P&G products in the Bangladesh market till June 2016.* Developed and tested new marketing strategies to improve response rates among new and existing customers in Bangladesh’s market. The biggest achievement to date was the planning and execution of one of the most successful P&G‘s corporate trade loyalty programs in Bangladesh – Golden Store Program in 60,000+ Stores.* Monitored and executed all trade promotion strategies of P&G, through running a team of 5 MS&P executives, including 400 field employees.* As part of the marketing campaign, I worked with the conceptualization of POSM, and In-store communication materials, which were executed in 80,000+ stores and 100+ supermarkets in Bangladesh.* Worked in the online business department as a client hunter during the initiation of the online distribution of P&G products in Bangladesh. During the initiation phase, I managed to on-board 2 big online sales platforms ( Chaldal.com and Daraz.com.bd) present in Bangladesh.* Processed Purchase Requisition, Purchase Order, Invoicing, Receiving goods (P&G Products) in the SAP system.* Involved in the SAP implementation and training in branches of International Brands Limited throughout Bangladesh.* Developed and tested new marketing strategies that improve response rates among new and existing customers.* Experienced in working with people from a multicultural environment, as I was required to work with Procter & Gamble’s planning team in Geneva and India. Show less

Dhaka, Bangladesh

* Conducted various kinds of market analyses to ensure the business feasibility of a new product in the market to understand the behavior of retailers/wholesalers towards market initiatives and discover new potential markets.* Coordinated new product launch events: Duracell and Olay Natural White.

Dhaka, Bangladesh

• Worked mainly for Dr. Abdur Rob Khan, Chairman of the Department of General Continuing Education and Dr. A. K. M. Shahnawaz, a part-time lecturer.• Efficiently and effectively maintained examiners' records, recorded marks, managed students' profile and processed data using Microsoft Office.

Masters Of Science In International Business And Trade, Business

One of Sweden's Top Business Schools, and it is accredited by EQUIS, AACSB and AMBA. This "Triple Crown" accreditation is valuable.

Bachelor Of Business Administration (B.B.A.), Marketing And International Business, Cgpa 3.43

The School of Business and Economics at NSU is one of Bangladesh's top. It is accredited by ACBSP. In 2015, it became the first to receive.

General Certificate Of Education (Gce) Advanced Level / Gce A-Level, Science

The General Certificate of Education (GCE) Advanced Level, or A-Level, is a main school leaving qualification in England, Wales, Northern.

General Certificate Of Education (Gce) Ordinary Level / Gce O-Level, Science

General Certificate of Education- Ordinary Level is a subject-based qualification conferred as part of the General Certificate.