Nabil Syaqizh Usodo Email & Phone Number

South Jakarta, Jakarta, Id

Indonesia

VNG Corporation, a leading Vietnamese tech company, specializes in Online Entertainment, Digital Content, Social Networking, and E-commerce. In Indonesia, their exclusive focus lies within the Game Industry. As brand marketing specialist, my role includes :1. Collaborated with teams across APAC, including Product, Community, User Acquisition, and Quality Assurance, to develop and execute comprehensive marketing strategies.2. Leading the development of a comprehensive budget and strategy for 360 marketing, covering KOL planning, media buying, PR, OOH, events, and partnerships to drive organic installs and user engagement.3. Conduct thorough research on game genres, including content, competitors, and performance, before launching a game or initiating a project campaign.4. Organizing and coordinating with marketing agencies to support project initiatives, fostering external partnerships to amplify the impact of marketing campaigns.Game Handling: Metal Slug - Awakening, Ghost Story and Revelation

Hypefast is a startup in the retail fashion industry that houses various local fashion brands. As a Brand Strategist for men's fashion category, my role includes:1. Assist each men's category brand team in maintaining the brand identity, value proposition, and promotional message2. Design 360 communication strategies for various marketing activities such as new collections, promotions, collaboration, vertical expansion, offline event and other tactical campaigns3. Working closely with Content Strategist, Art Director, Creative Production, Partnership, PR and KOL teams to achieve the objectives of each projectBrand handling: Roughneck, Owners, Koze, TVF and Reclays

Led the development and execution of influencer marketing campaigns for brand partners1. Strategically aligned influencer campaigns with overall business goals to maximize impact.2. Managed and optimized campaign budgets to ensure cost-effectiveness and efficient resource allocation.3. Collaborated with the Creator Development team to identify and engage influencers that matched brand and audience needs.4. Monitored campaign performance, providing creative direction to maintain alignment with brand guidelines.5. Analyzed KPIs to evaluate campaign success, generating insights to refine strategies and improve future outcomes.Brand handling: Gojek (Gopay, GoClub, GoTransport), Bank Jago, Nestle (Bear Brand), Nivea, Moonton, Xiaomi, Blibli, BRI, Pluang, Indofood, Qoala, Cap Panda, Kemenkes, etc.

Jakarta, Indonesia

1. Work closely with product owners, creative team, and PR to develop marketing plans for multiple activations and tactical campaigns for Koinwork's financing product (KoinBisnis & KoinGaji).2. Partnership with external organizations for campaign collaboration and community engagement.3. Market research to identify trends, user behaviors, and competitors analysis for the product development.4. Create promotional content and handled offline & online events to generate potential leads.

- Help Brand team to plan digital media placement for advertising campaigns.- Market research and competitor analysis for product development.- Monitoring social media and microsite activity.- Partnership with external organization to manage Yupi’s digital assets.

Bachelor Of Business Administration - Bba, International Business

Full Stack Digital Marketing, 90/100

Social Sciences