Nadav Moshes Email & Phone Number

Tel Aviv District, Israel

Leading Playtika's Competitive Intelligence team, specializing in Product & Market Insights across all game aspects | Product & Player Research central unit.*Conduct in-depth product research to identify trends, assess market needs, and drive product improvements.*Collecting and analyzing game data daily to produce high-quality materials with actionable recommendations, including presenting findings to executive management, studios, and shared units.*Lead cross-functional teams in executing high-profile strategic projects to drive growth and influence the company's direction.*Working closely with Product and Monetization teams, providing insights throughout all stages of the product lifecycle and contributing to roadmap development.*Supporting the studios on strategies to attract new players, maximize player value, and improve retention.*Maintained ongoing collaboration with shared departments such as Corporate Development, Marketing, Legal, Finance, and Technology/AI.

*Successfully established a Competitive Intelligence program focused on Product & Market Insights, supporting Playtika’s entire games portfolio.*Providing ongoing insights, timely reports, and presentations to support executive and studio management decision-making.*Utilizing various competitive intelligence tools to benchmark key game KPIs and perform research and analysis on trends across different game genres.*Ongoing consultancy and research to studios on feature trends, game mechanics, and player experiences.*Building and maintain strong relationships with external vendors, industry experts, and peers

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- Analysis and optimization of acquisition campaigns managed in the company’s SaaS platform.- Working closely with the company’s executives equipping them with business insights, trends and KPIs analysis, as well as taking part in meeting with customers to understand their business needs.- Building reports, dashboards and metrics, in addition to monitoring real- time performance.

- Tracking and analyzing the business units performance In comparison to their forecasts, including building their budget plan and strategies.- Creating and tracking the business units performance and various KPI's using various BI tools & dashboards, including ongoing reporting to the company's executive management.

Analyzing credit applications for small and medium businesses while dealing with a variety of data types.Financial forecasts and reasonability checks according to the business plan, financials, etc.