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• Managed cross country New Business Acquisition for 10 Bayt.com offices including UAE, Kuwait, Jordan, Saudi Arabia & Qatar.• Partnered with senior company leadership to drive operational sales strategy and implementation across all new business development teams • Transformed the way BAYT products were sold to all new customers through training and upgradation of skills of on the ground teams.• Defined the team's mission and success metrics while piloting new support models for the SMB segment.• Devised innovative Lead Generation Methodologies across offices to enhance operational effectiveness.

• Spearheaded the UAE SME growth markets with complete P&L accountability for New Business & Client Retention across teams.• Grew the SME portfolio within the organization from 5% Market Cap to 35% Market Cap over the course of 4 years.• Undertook ownership and accountability for the SME team comprised of over 25 Account Managers + 5 Customer Service Associates.• Managed team budgeting and evaluated preceding year performance and future market trend to arrive at rational budget for the year.• Prepared and implemented Sales and Marketing plans to achieve or exceed projected target and to remain ahead of the competitors in market targeting and product positioning. • Reviewed quarterly achievements against budget to ensure that projected sales and gross margins are being achieved and taking corrective measures as when needed.• Mentored, appraised and motivated team members to ensure high degree of productivity, efficiency and commitment towards the departments overall objective.• Ensured cross selling and marketing of all existing and new services introduced by the company and followed up on referral business to expand client base. Customized packages in view of client requirements, associated business risks and long-term prospects.

• Managed the sales team, hitting individual & team sales targets, customer servicing & retention and prepared reports for the management based on overall performance of the team.• Initiated and Managed industry verticals which were blue ocean verticals for the company like Staffing Agencies & Hospitality.• Increased market penetration in the staffing agencies domain from 5 Staffing Agencies to 56 in the first year and then 100+ agencies in the second year.