Overseeing the development and planning of major domestic appliance product lines as OEM/ODM in compliance with relevant regulations and standards by working closely with cross-functional teams. Develop and execute comprehensive product strategies for Major Domestic Appliances to achieve business goals and maintain competitive advantageConduct market research and analysis to identify market trends, customer needs, and competitive landscape, develop effective product strategies, identify… Show more Overseeing the development and planning of major domestic appliance product lines as OEM/ODM in compliance with relevant regulations and standards by working closely with cross-functional teams. Develop and execute comprehensive product strategies for Major Domestic Appliances to achieve business goals and maintain competitive advantageConduct market research and analysis to identify market trends, customer needs, and competitive landscape, develop effective product strategies, identify opportunities for new products, and adapt to changing market conditions.Leading the entire lifecycle of major home appliance products from initial concept through to launch, ensuring alignment with strategic goals and market demands.Collaborating with marketing and sales teams to gather customer feedback and requirements, integrating these insights into product development or modifications.Creating and maintaining detailed product roadmaps, ensuring alignment with company objectives and effectively communicating them to stakeholders.Providing leadership and mentorship to a team of product managers and marketing professionals, fostering a collaborative and innovative work environment.Define pricing strategies, manage product costs, and analyze profitability to achieve financial targets and maximize return on investment. Show less

Developed and executed global marketing strategies in collaboration with global account teams and manufacturers' representatives to meet market demands.Managed new product projects and schedules working with Design Engineering team meeting demands of the global market and positioning the Company as the primary vendor of choice.Regular reviews and prioritization of project activities with the marketing director and the lead development engineers to ensure schedules and budgets are met… Show more Developed and executed global marketing strategies in collaboration with global account teams and manufacturers' representatives to meet market demands.Managed new product projects and schedules working with Design Engineering team meeting demands of the global market and positioning the Company as the primary vendor of choice.Regular reviews and prioritization of project activities with the marketing director and the lead development engineers to ensure schedules and budgets are met and profits are maximized. Initiated acquisition requests meeting fundamental financial metrics as part of any new product development requiring investment of capital resources. Conducted market research and feasibility studies, developed business cases, and implemented marketing strategies to maximize product performance and market penetration.Led advertising and marketing collateral development material in consensus with the Global Sales Team to support sales initiatives. Show less

Managing cross functional tasks between vendors, carriers, Installers, to ensure smooth execution and completion of projects.Working closely with internal departments including IT, E-commerce, Recovery team, direct fulfillment to resolve issues.Quantifies and approves return permits, refund/credit, manual PO, verifies and approves change orders as needed.Initiated and executed different action plans associated with process improvements to ensure high quality outputs. Dealing… Show more Managing cross functional tasks between vendors, carriers, Installers, to ensure smooth execution and completion of projects.Working closely with internal departments including IT, E-commerce, Recovery team, direct fulfillment to resolve issues.Quantifies and approves return permits, refund/credit, manual PO, verifies and approves change orders as needed.Initiated and executed different action plans associated with process improvements to ensure high quality outputs. Dealing high level escalation from stores, customers and third parties providing FIRST +1 assistance. Data Analysis from various systems and reporting to senior management.Meeting customer expectations in compliance to SOPs of the Home depot and vendors.Following up and resolving tasks assigned in several SAP C4C Tickets.Transition developed reports and dashboards to the operations and support team.Performing several E-comm DSS tasks such as cancellations, reordering, DS fulfillment for HD warehouse orders.Coordinating with vendors for direct ship orders’ follow ups, fulfillment and cancellations. Meeting customer expectations in compliance to SOP’s of the Home Depot and vendors.Transition developed reports and dashboards to the operations and support team.Following up and resolving tasks assigned in several SAP C4C Tickets. Show less

Effective product planning in compliance to overall market demand and competition to achieve short term and long-term objectives in terms of market share, profits, financial benefits, volume and brand equity.Planning and defining marketing tactics to achieve strategic goals in product, price, promotion, and distribution.Providing detailed financial analyses on all new product and capital procurement decisions.Work with marketing teams to plan, develop and implement product marketing… Show more Effective product planning in compliance to overall market demand and competition to achieve short term and long-term objectives in terms of market share, profits, financial benefits, volume and brand equity.Planning and defining marketing tactics to achieve strategic goals in product, price, promotion, and distribution.Providing detailed financial analyses on all new product and capital procurement decisions.Work with marketing teams to plan, develop and implement product marketing strategies.Development of annual marketing plan with goal of building affinity and generating leads.Prioritize projects based on strategic importance, ROI and payback.Product planning and road map portfolio management.Data maintenance tasks in digital content systems. Show less

Developing product management plans to achieve financial and operating targets.Developing and implementation of go-to-market strategies outlining market size, target customers, product mix, price positioning, and potential market opportunities to increase market share and profits. New product launches – Social media releases, press conferences, road shows / display activities designed to create and enhance favorable public image for brand extensions in profitable channels.Analyzing… Show more Developing product management plans to achieve financial and operating targets.Developing and implementation of go-to-market strategies outlining market size, target customers, product mix, price positioning, and potential market opportunities to increase market share and profits. New product launches – Social media releases, press conferences, road shows / display activities designed to create and enhance favorable public image for brand extensions in profitable channels.Analyzing new and existing product marketing strategies identify the best opportunities for optimization in sales, market share, and ROI objectives.Collaborating with internal and external stakeholders to achieve objectives, including field sales, key opinion leaders, regulatory affairs, operations, executive management, vendors, and agencies.Enhancing the product display, especially for high-end products in major retail stores and key account channels, providing in-store communication.Analyzing market data from supplier and internal departments to identify trends, impacts and inform strategy.Profitable purchase negotiations to ensure certain gross margins in line with market prices and brand equity.Maintain product portfolio road.map and set the agenda and timeline for new product / service development.Preparation of detailed product training material and conducting the training.Collaboration with marketing team on standardization, design and production of marketing materials.Strategic product development plans and execution in result of extensive market research. Show less

Planning, development, and execution of an annual marketing plan including outbound and inbound marketing activities to reach target audiences and support business partners achieve their business objectives.Collaborated with advertising and sales team to promote the products and services, including targeted media, events sponsorship, direct campaigns for efficient implementation.Partnered with internal stakeholders to inquire marketing requirements and to define marketing plans and… Show more Planning, development, and execution of an annual marketing plan including outbound and inbound marketing activities to reach target audiences and support business partners achieve their business objectives.Collaborated with advertising and sales team to promote the products and services, including targeted media, events sponsorship, direct campaigns for efficient implementation.Partnered with internal stakeholders to inquire marketing requirements and to define marketing plans and strategies to identify the best opportunities for optimization.Developing strategic marketing activities and communication plans with agreed budget in line with product strategy, market share, ROI and KPI objectives.Analyzing market trends for top of mind analysis, word of mouths, and most importantly the voice of customer with follow up on competitors’ activities.Evaluation of new initiatives and reviews existing programs required to support the marketing strategies.Promoted brand awareness through SE (Search engine) optimization and attractive web design.Preparation of marketing required documents, promotion materials and presentations.Planned and negotiated media buys, including TV, radio, print and digital.Standardization, designing and production of marketing materials. Show less

Planning and executing aggressive plans by working closely with various departments such as sales, marketing, and research to market the new products.Conduct competitor and industry analysis for identifying and proposing product improvement initiatives.Monitoring the distribution, sales, and consumer reactions through a well-conducted market research.Addressing product related inquiries and questions from customers in accurate and timely manner.Development and implementation of… Show more Planning and executing aggressive plans by working closely with various departments such as sales, marketing, and research to market the new products.Conduct competitor and industry analysis for identifying and proposing product improvement initiatives.Monitoring the distribution, sales, and consumer reactions through a well-conducted market research.Addressing product related inquiries and questions from customers in accurate and timely manner.Development and implementation of different strategies to ensure the stabilization of the product.Support in developing product pricing and marketing strategies to achieve sales objectives.Maintain accurate documentation of business processes, policies and priorities.Assist in organizing product advertising, promotions, and media activities.Evaluate monthly budget plan and recommend cost-reduction initiatives.Preparing product marketing presentations and publications. Show less

Various market research and competitive analysis; identify new market trends and new business opportunities.Making decisions on product line rationalization and provide suggested disposition on slow-moving inventory.Designing and planning of various promotional materials and campaigns for aggressive products’ marketing. Working collaboratively with manufacturer to understand brand strategies and their implementation.Monitoring competitive product developments and drive… Show more Various market research and competitive analysis; identify new market trends and new business opportunities.Making decisions on product line rationalization and provide suggested disposition on slow-moving inventory.Designing and planning of various promotional materials and campaigns for aggressive products’ marketing. Working collaboratively with manufacturer to understand brand strategies and their implementation.Monitoring competitive product developments and drive competitive bench marking activities.Managing, review and approvals of product specifications and all product design changes.Proactively addressing client concerns and provide resolutions in a timely manner.Defining product specifications and writing product contents.Prepare product marketing presentations and publications. Show less

Plan, organize, and implement market surveys to obtain data, providing market insight, consumer requirements, interpreting and utilizing this data in taking effective business decisions.Partnered with brand environment teams to ensure cohesive presentation of key product and brand stories.Prepare and present regular reports to management on the results and activities of marketing teams.Monitor the performance of products in the market to modify marketing strategies where… Show more Plan, organize, and implement market surveys to obtain data, providing market insight, consumer requirements, interpreting and utilizing this data in taking effective business decisions.Partnered with brand environment teams to ensure cohesive presentation of key product and brand stories.Prepare and present regular reports to management on the results and activities of marketing teams.Monitor the performance of products in the market to modify marketing strategies where necessary.Oversee the activities of marketing teams to ensure assigned tasks and set goals are achieved.Write statements and press releases for the promotion of product/services on media channels.Oversee the design and publication of promotional materials such as ad posts and flyers.Conduct surveys to determine possible reception of a new product by a target market.Summarize, review, analyze and share insights and KPIs on all marketing programs. Show less

Developed marketing plans promoting brand equity to drive traffic and conversion in key accounts, image retailers.Partnered with sales and merchandising teams to understand and develop seasonal goals supporting sales.Plan marketing programs and events across all channels, partnering with local and global marketing teams.Partnered with advertising agencies to develop planned marketing activities and execution.Conducting in depth market research help creating effective marketing… Show more Developed marketing plans promoting brand equity to drive traffic and conversion in key accounts, image retailers.Partnered with sales and merchandising teams to understand and develop seasonal goals supporting sales.Plan marketing programs and events across all channels, partnering with local and global marketing teams.Partnered with advertising agencies to develop planned marketing activities and execution.Conducting in depth market research help creating effective marketing programs.Preparation and analysis of various sell-in and sell-out report presentations.Conducting marketing campaigns and trades hows for product promotions.Identify new marketing opportunities to maximize revenue. Show less