Sr. Graphics Designer & Video Editor ( Creative Manager )
CurrentMy role expanded beyond being a graphic designer and video editor to include responsibilities as a creative manager, overseeing projects for both domestic and international markets. This required a deep understanding of different cultural nuances, design preferences, and marketing strategies that catered to a diverse audience.As a graphic designer, I was responsible for creating a wide array of visual assets, including branding materials, advertisements, social media content, and print collateral. For domestic markets, I focused on localized designs that reflected cultural values, regional aesthetics, and language preferences. For international markets, I ensured that the designs were universally appealing and adaptable, while still adhering to the company's global brand identity. This involved close collaboration with marketing teams to understand the unique needs of each region, allowing me to create designs that resonated with specific demographics while maintaining brand consistency.In my video editor role, I managed the post-production of video content tailored for both domestic and international audiences. For domestic campaigns, I crafted video content that aligned with local trends and viewer preferences, using editing techniques and storytelling methods that connected with the domestic audience. For international markets, I localized video content by adding translations, subtitles, and culturally relevant elements to ensure it resonated globally.My role also included working with content creators and marketing teams to create compelling videos for social media campaigns, corporate events, and presentations.This dual role allowed me to create cohesive, culturally relevant visual and video content that helped the company effectively communicate with audiences across both domestic and international markets.
