Nadezhda Chub Email & Phone Number

Almaty, Kz

Almaty

● Strategy and tactics of brand/product promotion in the digital environment● Analysis, audit, marketing research● Development and launch of advertising campaigns● Analytics and optimization of advertising campaigns● Online reputation management● Consulting and training of specialists

Almaty

● Preparation of communication strategy and brand promotion strategy (digital/offline)● Market and competitor analysis● Brand awareness research and top of mind, NPS● Preparation of monthly planning of marketing investments based on the sales plan● Preparation of monthly reports on the results of traffic and sales● Preparation of presentations for partners and managers● Automate reporting with advanced google sheets features● Development of regulations and internal documentation in Notion for regional dealers● Supervising the work of contractors - digital advertising, outdoor advertising, TV, Radio, map services, designers, developers● Strict adherence to standards and enforcement of brand communication strategy● Preparation of creative materials, supervising the designer's work● Preparation and launch of outreach advertising campaigns to increase awareness and top of mind effect● Launch and analysis of a PR campaign to support the opening of new points of sale

Almaty

▪️ Finding employees and formation of a professional team.▪️ HRing in the Department.▪️ Creating system of motivation, recruiting, staff training.▪️ Managing the work of the department (10 people). Setting targets, monitoring of Implementation.▪️ Developing business processes in the department.▪️ Business processes optimization and automation in the department.▪️ Searching and implementing new tools and methods to promote a client's business.▪️ Developing promotional strategies.▪️ Developing regulations and other documentation

Almaty

▪️ Managing the work of the department (6 people). Setting targets, monitoring of Implementation.▪️ Developing business processes in the department.▪️ Business processes optimization and automation in the department.▪️ Developing promotional strategies.▪️ Setting up and maintaining projects. Analysis and optimization of advertising campaigns.▪️ Developing regulations and other documentation.

Almaty

• Developing of a media strategy to promote services or products through the Internet, based on client's goals and objectives• Drawing up of media plans based on the developed strategy and mechanics of promotion• Preparing of budgets and forecasts based on client's budget• Preparing of time plans and internal documentation• Analyzing of competitors• Setting up and maintaining the content and display advertising in the search engines, as well as on partner sites of Google and Yandex, including remarketing• Setting up and maintaining targeted advertising campaigns in social networks, including remarketing• Analyzing of the effectiveness of advertising campaigns (Google Analytics, Yandex Metric)• Promoting client’s productsand services in different social networks• Fully reporting on the effectiveness of advertising campaigns and expended budget• Cooperating with websites as with partners, registration of our contracts in order to place banner advertising. Business correspondence.• Performing of orders of the head• Participating in the development of promotional pages and websites for clients. (SEO-promotion, usability of sites and mobile applications)• Implementing of time management in the workflow within the company.

Almaty

• Maintaining a large advertising campaign in Google and Yandex search engines (Adwords, Direct, Editor, Direct Commander)• Working with the bounce rates and user queries with the help of Yandex Google Analytics and Metrics• Analyzing of the performance of keywords and ads.

Almaty

From July 17, 2014 to August 17, 2014 - ProjectCoordinator of Kazfashion Almaty-2014(training,advertising support, monitor the implementation of tasks,cooperation with advertising agencies in the cities ofKazakhstan, the project closing, reporting anddocumentation)• Promoting of web-sites through SEO (CMS WordPress), SMM, Google Adwords, Yandex Direct (internal and external optimization)• Working with Google Analytics, Yandex Metrics• Drawing up of media plans• Placing and controlling of advertising on the Internet• Tracking of competitors' sites and activities• Filling sites, working with content (CMS WordPress)• Business corresponding with customers• Organizing of meetings and presentations• Assisting in the organization of seminars and trainings on Online Marketing• Placing advertising in the media• Analyzing of the effectiveness of advertising campaigns• Working with documentation: contracts, closing documents• Registering of incoming and outgoing correspondence• Running personal errands of the head.

Almaty

• Placement of promotional products online• Banner and modular advertising• Negotiations and correspondence with the company's branches in other cities• Maintenance and registration of orders for the provision of advertising services in 1C• Attracting new customers and consulting• Participation in the meetings and exhibitions• Technical support of the website• Monthly Report and verification of documents