Nadia L. Email and Phone Number

Looking after all PPC/ Youtube Strategy and activity for Swiss and French Markets in iGaming, Sports Betting, Poker and Casino industries.

• Developed and executed PPC campaigns across multiple Search Engines [Google & Microsoft Ads] to drive revenue growth for various website verticals.• Managed substantial PPC budget, optimized campaigns against margin goals, and leveraged bid management for efficiencies.• Provided performance reporting and analysis to ensure the wider team was aware of performance trends.

- Trafficking/implement campaigns into search engines over 86 markets across Europe/ MENA/ APAC & America regions in English and Local languages.- Set-up new strategies to meet with the clients KPI (Revenue & CoS)- Identify new opportunities, Insight hunting and competitor analysis to constantly improve performance.- Accurate Reporting / Report building weekly/monthly basis- Budget management for all SEM activity.- Initiate testing / Initiate keyword expansion / Bid Strategies optimisations- Provide clients with market leading services, new SEM products & features- Provide analysis and insights on data performances- Use of third parties tools such as DoubleClick for tracking.

- Create campaigns with compelling ads to buy bulk traffic into various verticals with high CVR% and RPCs.- Monitor Trading Account spends based on Revenue and traffic TQ- Real time auction bidding on regular basis to ensure all time profitability of accounts.- Trading web traffic (French & UK market), monthly budget with a minimum of 60K to spend amongst major search engines including Google and Bing Ads.- Carrying out thorough optimisation of search arbitrage generating an average margin of 30% of GP.

- Create and set up new paid search campaigns for clients- Trafic acquisition through paid search- Provide daily campaign optimisation and analysis expertise- keyword research to produce innovative keyword lists- Create compelling ad copy for campaigns- Bing Ads Accreditation Certified

Manage the day-to-day running of our business in all aspects.Managing Website Contents.Managing Sales, stock and inventory in all marketplaces (Amazon/ eBay)Create listing for new collections into all marketplaces platforms Dealing with third parties (couriers/ suppliers/ Amazon/ eBay / PayPal)Create Labels & Bar Codes for Postage & Packaging.Processing customer orders using an online systemManaging Royal Mail accountAssisting customers with any issues relating to orders and deliveriesSupervising a team of 4 persons