Accounts: iQuartz, SCS Dairy (SG & MY), Arm & Hammer, LG Foods, Ergotune, Charles & Keith, K-Fresh ZoneKOL Campaign Clients: XM Global, California Cheese, Cellular Hydration

• Responsible for the planning of monthly content strategy & content calendars with the Social Team, ensuring alignment with client objectives • Managed social communities by effectively scheduling and publishing content• Conducted daily community management and social media monitoring via Sprinklr• Conceptualised impactful KOL campaigns, boosting brand awareness Account: Trust Bank Singapore

• Managed content across Instagram and Facebook• Developed and executed comprehensive monthly content calendars to align with marketing objectives• Crafted compelling and targeted copy for social media content• Designed social media content creatives• Supported the Product Team to design creatives needed for the brand's online learning platform• Crafted and distributed targeted email campaigns via Mailchimp, optimizing open and click-through rates• Managed paid advertising campaigns by boosting targeted social media content to maximize reach and engagement• Managed and optimized monthly Paid Search Campaigns on Google Ads, driving improved performance and ROI• Designed and developed KOCO’s corporate website using Wix, creating a visually appealing and user-friendly online presence

• Provided suitable product suggestions to boost sales through effective communication• Delivered exceptional customer service by assisting clients with product inquiries, addressing concerns• Handled POS systems and shop floor operations• Monitored product expiry dates to ensure inventory accuracy and product freshness

• Handled POS systems and shop floor operations showing responsibility, multi-tasking skills and work-efficiency• Maintained store appearance by replenishing and merchandising products• Experience with customer queries and complaints, demonstrating exceptional customer service andcommunication skills• Advocate for Cotton On Group Foundation

• Supported Relationship and Assistant Relationship Managers (RMs and ARMs) with daily tasks assignedDepartment: Private Bank