Nadia Vanderhall Email & Phone Number

Financial planner and educator, empowering individuals, organizations, and financial institutions to make informed financial decisions and build a more secure financial future. Advice- Only, Flat Fee.Brand Partnerships: Public Invest, Commonwealth, Meta Served as an Invest Mentor within the Pilot 6- Month Program (Public/Commonwealth)“Women +Investing”.

Atlanta, GA, US

Wrote, edited, and produced content/stories on Personal Finance, Cryptocurrency/ Blockchain Investing, and otherFinance topics. Assisted with content strategies to grow readership and define industry-leader content within the companycatalog.- Worked independently with meticulous attention to detail to provide insights and content for segmentedaudiences..

Lead a team of fifteen marketing and consumer experience managers in the implementation and execution of campaigns, partnerships, and scaled experiential activations (SXSW, BET Awards, festivals, etc.). Coach and mentor managers and junior staff to optimize performance and professional development. Restructured KPIs to show segmented growth. Responsible.

Charlotte, NC, US

Lead the execution of regulated small business channel digital marketing programs and audience segmentation messaging focused on increasing sales of quality deposits accounts and consumer engagement within deposit account features, including digital placement, landing pages, email funnels and social media ads. Curated core content strategy to align with.

New York, NY, US

Redesigned product and customer experience within regulated annuities and wealth security products. Led cross-channel holistic digital and marketing projects/campaigns utilizing cross-functional teams. Developed and implemented a unique digital advisor funnel to drive user experience. Partnered with Legal/Compliance to help with regulated marketing.

• Duties include execution of outreach, curate and write daily social media content, and build of 'Social Reach' through Social Media Properties for CAMA (Twitter, LinkedIn, Facebook Fan Page, and more) and Website.
• Grew Chapter to be one of the ones (within International Chapters of AMA) to watch based upon Digital Engagement and Restructure.
• Created Social Media & Digital Marketing Policy which increased membership interest/ retention (CAMA).
• Grew Chapter Audience within the Digital Space over 92% and increased Point- Per- Click Engagement for Member Interest and Events over 62%....and more!

• Assist in the creation and execution of marketing and communications efforts for a chapter of 200+ marketers and newsletter subscribers of over 3500+. Develop content and marketing collateral (direct mail, e-mail, and.
• During Chapter's website rebrand, served as Project Manager over executing website content rebrand progress. After this project, the website has seen an average of 3K organic website visitors.
• Created a strong following of Job Board Digitally (#CAMAJobAlert) that attracted high caliber talent for local companies using a traditional job board in a digital format.
• Developed new format for Chapter Newsletter that integrated new format, content development.

Mooresville, NC, US

(The North Highland Company) Developed strategies,and content centered within Marketing, Branding and Communications for an internal department to align an with its business partners, employees/ talent and retail customers. (Lowe's Companies, Inc.- IT Transformational Communications Support)- Supported Corporate and IT department base initiatives to ensure.

Hartford, CT, US

• Produced strategic regulated enterprise marketing tools, e-mail communications (A+B testing/CMS), marketing strategy and audience segmentation to increase customer satisfaction, productivity, and engagement.
• Formulated template to effectively communicate messages to internal & external customers, decreased repetitive workload by 35%
• Crafted communication strategies/presentations for a company based charity to create a 30% increase in employee/corporate contribution (i.e. Electronic Marketing Campaigns)
• Improved customer satisfaction by 30% in under 6 months by creation of Consistency Team, using project management methodologies; even trained incoming staff of department procedures

Charlotte, North Carolina, US

• Supported Communications Department Dean in marketing, branding and communication initiatives of University, work included: research, copywriting, published magazine, audience segmentation and web articles.
• Cultivated brand development, strategy, media relations for publications and public exposure.
• End to end project management and promotion of Department brand and other work products to include: research and fact checking, copywriting, published magazine and web articles/placement.
• Interfaced regularly with the President’s Office, Board of Trustees, deans, distinguished alumni, faculty and media.

B.A., Communications- Journalism/ Pr

Certificate, Women'S Entrepreneurship

Certificate, Project Management Plus Certificate Program