Nadine Carmichael Email & Phone Number

Glasgow, Gb

Glasgow, United Kingdom

Family owned, independent restaurateurs with 19 restaurants in Glasgow, Edinburgh and Aberdeen. Founded in 1985 with Glasgow institution Di Maggio’s, the group serves up sunshine at Café Andaluz and Amarone restaurants around Scotland and raise the bar at Anchor Line, Atlantic, The Citizen, Barolo and Cadiz.

Crieff Hydro is Scotland's leading resort for leisure and business. 215 4 star bedrooms; 55 5 star self catering units on 900 acres. Free childcare; 6 food outlets; over 60 indoor and outdoor leisure activities including spa, golf, Segways, horse riding and tree-top adventures. Our family of hotels include Murraypark Hotel (Crieff), Peebles Hydro (Peebles), The Park (Peebles), The Ballachulish hotel and the The Isles of Glencoe.

Bathgate

Head of Marketing, responsible for the management and coordination of the group leisure & resorts promotional and tactical marketing strategy.Key accountabilities include driving direct business, reducing cost of sale and increasing average booking values for the group via a data driven digital strategy.The largest independent hotel group in the UK, Macdonald Hotels and Resorts is run by a group of passionate and experienced hoteliers. With 42 hotels and 10 resorts spanning the UK, Spain and Portugal, our properties each have a unique style and character - from contemporary buildings in city centre locations to sophisticated manor houses in beautiful country grounds.

Glasgow, United Kingdom

My 20 years experience in the Food and drink industry bring great insight to my Marketing Strategies. I have covered a myriad of disciplines from project managing delivery of cookery books, brand development, customer relationship management in B2C and B2B environments, delivery of memorable events and business start-ups. I’ve worked with brands big and small, co-ordinated events in New York to New Lanark. When it comes to food and drink it would be fair to say I know my onions.I am talented, results driven and commercially minded and have extensive experience in marketing, project management and business development. I wore many hats during my extensive role with Nairns: marketeer, strategist, writer, editor, brand manager, business manager, leader, event planner and technical geek. I am creative in words, design and thinking but my greatest attribute is logical thinking. My common sense approach combined with a logical approach to projects has produced a clear result: a track record for making things happen.

Aberdeen, United Kingdom

Key accountabilities: Revenue Generation through Marketing, Advertising, PR & Communications for Cook School and Nick Nairn. Business start up of new Aberdeen Cook School. Project management of new CRM/website.

Nick Nairn Cook School

Key accountabilities: Business Performance, Strategy, Marketing & Advertising, People Management.• Company growth of 25% for 3 consecutive years until recession. Remained profitable in recession through cost management & planned downsizing. Retained positive cash flow.• Position on Company Board & Company Secretary.• Managed team of 19 staff, reporting to Chairman

Main client contact and project manager for a wide variety of ventures. • Bringing food ranges to market (Baxters, Morton’s Rolls, Licensed product ranges). • Working with Scottish Government of Health & Diet campaigns (5 a day, Food Champion, School Dinners). • Client managed consultancy projects: Compass group, Ewos, Executive Dining for RBS. Tesco Finest food ranges. • Managed Sponsorship partnerships: Zwilling J A Henckles, Falcon appliances, All-Clad, Tower/Russel hobbs (included development of branded cookware and small appliances).• Part of original set up team for Nick Nairn Cook School & Nairns Anywhere, outside catering 2000, including website set up.