Nadine Watson Email & Phone Number

West Palm Beach, Florida, United States

• Developed and oversaw strategic business plan for marketing department.• Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.• Facilitated growth and increased brand awareness by working with sales team to build and maintain key business relationships.• Increased revenue by designing and enacting marketing strategies within budget parameters, as well as studying key consumer and market data.

New York, New York, United States

• Handled a $2M Verizon annual account budget providing media and brand targeting.• Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends.• Maintained active sales contacts with assigned accounts to keep communication open and capture consistent revenue.• Managed independent sales force to achieve maximum sales and team building goals and positively impact company profitability.• Strengthened revenue opportunities by developing tailor-made sales strategies based on industry trend and competitor analysis.

New York, New York, United States

Delivered marketing strategy updates to upper-level management. Created marketing policies and procedures, evaluating and revising to maximize team efforts. Assessed projects against budgets and timelines, keeping team and assignments on task. Determined business development opportunities and implemented effective strategy for client acquisition. Strengthened revenue opportunities by developing tailor-made sales strategies based on industry trend and competitor analysis. Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends. Coached and mentored team members to build sales and negotiation skills.

New York, New York, United States

• Supported, trained and motivated team of professionals to consistently meet annual goals for sales and production.• Supervised sales strategy, training, team structure and communication of regional sales for NY and Southeast regions with key clients including IBM, Cisco, and Dell.• Increased revenue generation by collaborating with senior executives to assess regional performance and develop new sales strategies.• Met regional sales objectives by developing and implementing promotion strategies, coordinating sales team and servicing key accounts to fortify business relationships.• Penetrated new markets by investigating competitor products, services and trends.

New York, New York, United States

• Directed the US News new internet launch and initiative.• Determined business development opportunities and implemented effective strategy for client acquisition.• Handled client accounts through entire lifecycle, executing contracts, providing customer service and advising on way to maximize return from services provided.• Identified underperforming product lines and refocused efforts to successfully bring each in line with expected targets.• Identified institutions and market sectors with potential for expansion of operations, networking with key partners and individuals to build awareness of company within key demographics.• Developed and presented creative ideas to internal stakeholders and customers to initiate new programs and successful sales initiatives.

New York, New York, United States

• Worked with direct reports to develop and implement action plans, improving operating results.• Drove district growth through program quality, sales initiatives and customer service.• Evaluated team business performance and identified opportunities for improvement.• Analyzed business performance data and forecasted business results for upper management.• Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends.• Discovered needs of prospective clients through strategically layered questions and utilized information to customize sales presentations.

New York, New York, United States

• Mentored team by demonstrating best practices for sales and customer service.• Formulated regional sales approach based on solid customer relationships and market-driven planning.• Completed sales operational requirements by scheduling and assigning employees also following up on work results.• Developed and enhanced sales and merchandising programs, positively impacting bottom-line profitability with strong growth.• Prioritized existing accounts and deployed off-premise resources to achieve set market goals.

• Secured long-term accounts, managed sales presentations and provided recommendations to promote brand effectiveness and product benefits.• Trained and mentored sales team members in customer relations, customer service and product placement.• Tracked and analyzed weekly sales reports, implemented corrective action plans and streamlined sales operations.• Collaborated with clients and management teams to form strategic relationships and resolve unique business problems.• Serviced large accounts, working to expand business reach and leveraging network connections to penetrate new accounts.Media Industry Icon Scott Wolf was publisher at the time and mentored my first entry to executive sales.

Manhasset, New York, United States

• Studied and researched competitive landscape and emerging technologies to position brand in marketplace.• Created new revenue streams by increasing market coverage and driving profits.• Utilized CRM to collect, organize and manage sales data and customer information.• Revived dormant accounts by establishing relationships with key decision-makers.• Increased profitability within accounts by cross-selling additional products.• Used consultative sales strategies to effectively overcome client objections and maximize sales activity.• Oversaw multiple accounts and worked diligently to exceed performance goals.

Manhasset, New York, United States

• Established positive rapport with customers, managers and customer service team members to maintain positive and successful work environment.• Provided outstanding service to new and long-standing customers by attending closely to concerns and developing solutions.• Responded to phone and online customer service requests within designated turnaround time to improve customer satisfaction ratings.• Enhanced company-wide procedures and policies to improve employee morale and boost customer satisfaction.• Ensured exceptional customer service experience was provided to every customer throughout the district.