Character Illustrator
CurrentAs the lead Character Illustrator at Grepp USA, I am responsible for the end-to-end development of the company’s mascot. This mascot embodies the essence of identity as a tech-driven organization with a focus on backend and front-end engineering. My role involves conceptualizing and crafting a unique character that resonates with the brand, from initial persona creation and story development to final 2D character design.In addition to my work in 2D design, I am planning the transition to 3D modeling, which will enable the character to be utilized across a wider range of marketing and branding initiatives in the future.