Mohamed Nafaz Farook Email & Phone Number

Doha, Qa

Doha, Qatar

Strategic leader in sales and marketing with a track record of driving business growth and enhancing brand presence. Spearheaded cross-functional teams to foster collaboration, resulting in improved performance and sales growth. Optimized ROI by managing budget allocations across multiple channels and increased market share by 15% through strategic brand positioning. Leveraged CRM systems to boost customer retention and loyalty by 20% with targeted campaigns. Conducted market research to inform strategic decisions, enhance product differentiation and identify growth opportunities leading to an 18% rise in customer acquisition. Directed sales pipeline management and guided sales teams to consistently meet targets in both retail and key retail channels. Skilled in developing comprehensive marketing calendars and providing expertise in SEO, social media and content creation. Analyzed KPIs to improve marketing efficiency, collaborated with product teams to address customer needs and introduced new products to the market. Skilled in forecasting sales trends and optimizing resource allocation, ensuring accurate projections and enhanced productivity. Passionate about continuous learning to stay ahead of industry trends and apply innovative strategies that drive results.

Old Airport, Doha, Qatar

Responsible for generating revenue from existing post-paid customer base both mobile & fixed at the same time managing & controlling churn. Increased the number of connected calls of outbound call centre by 100%-120% with implementation of automation of front-end & back-end systems.Was able increase the performance of outbound channel in approx. 300% and bring in new channels for cross sell & up-sell which resulted in call centre being responsible for 40% overall post-paid new additions. Introduced, initiated & managed a new tele-calling team for controlling voluntary terminations & retained customers. This resulted in saving 30% of post-paid customers who were churning out of the network. Analysed & identified potential high churn segments & carried out special campaigns to retain customer, increase customer satisfaction & decreased the churn rate of the identified segments. Prepared & obtained approval on business cases for launching ATL/BTL campaigns.Responsible for testing new development of systems, Apps, Websites, Products & Services for both consumer & business departments from integration perspective. Thoroughly checking for development vs requirement for deviation or improper functioning. Identifying mismatches and working closely with internal & external teams/vendors for fixes & following up for resolution. Providing recommendations on modifications or enhancements for better customer experience, user friendliness or market trends. Ensuring the project is closed within the planned timeline as per organisation strategy.

Old Airport, Doha, Qatar

Responsible for Acquisition of Prepaid, Postpaid & Fixed products. Managed Go-To-Market of all products and services (B2C) of Ooredoo. Liaising with Marcomm, Sales & Merchandising Teams for smooth launch of marketing campaigns and market penetration. Also closely worked with Market Intelligence Team to gather information on the product, campaigns & customer feedback.

Old Airport, Doha, Qatar

Managed & lead the Ooredoo Premium Dealer Operation at Starlink branches & SIS branches (20 branches) bringing the product wise achievement to 125% on each product line every quarter.