Overseeing daily business activities & improving overall business functions, Training heads of the departments, managing budgets, creating policies and Communicating business goals. Improvising the regulatory policies as per the current guidelines of emerging and regulated markets to qualify for EU- GMP and PIC/S. Negotiation and Conflict management with existing clients of ROW market to streamline the business with set goals and long term plans. Out licensing and in-Licensing activities with established clients in different geographies of eastern Europe. International regulatory audits initiated from Europe, Ukraine, Malaysia Working on Joint ventures / Plant acquisitions from the Europe region & Proposal of having testing and releasing of the product from Europe to ROW markets. New product development plans to R&D as per the global market dynamics. Product portfolio management as per the short-term, medium-term and long-term goals of the organization.

Formulating regional performance summaries and analyzing data to identify areas of improvement and tactics to increase metrics and develop efficiencies. Reviewing and reporting on the business development strategy, ensuring the strategic objectives are well understood and executed by the team. Providing inputs for developing a targeted value proposition for various segments of corporate users and client support to ensure a seamless experience; grow repeat business from existing clients. Intensifying revenue opportunities by achieving the set target through effective forecasting, pricing, rate management, optimal market business mix and distribution channel mix.

Startup operations and developed existing markets of South East Asia, South Asia and CIS through strategic alliance by appointing a good distribution channel network. To provide the strategic leadership to the business growth by initiating new markets for branded generics and generate ROI as per the company’s objective and vision for the assigned territories. Initiate and implement key entry strategies in all aspects as per the country profile by adhering to all the regulatory and legal aspects in territory. Develop long-term strategies to gain the market share across the globe. Lead the discussion on deal structuring, contract terms, business models, market access, market intelligence, financial terms, pricing, relationship management and new business generation to gain high ROI. Supporting business operations by evaluating market needs and gap analysis of product portfolio.

Successfully mastered very sharp presence growth curve in a short period of time in South East Asia, East Africa, South Asia and established a strong network with international procuring institutions & organizations like UNICEF, MSF, PAHO and ACTION MEDOR for Essential drugs of Critical care Exceptional alliances with top ranking organizations regionally by studying integration of new venture with company strategies and operations by evaluating risks and merits. Solidified exclusive partnerships with individual distributors, expanding product awareness and distribution operations throughout major institutions that include both government and private in the entire region. Developed untouched territories by appointing strong network with well established companies by various business models to increase the revenues of the organization. Deployed own marketing teams in Vietnam, Thailand, Malaysia, Cambodia, Myanmar, Kenya and Nepal in view of long-term plans of organization. Listed Neon in global vendor list for essential medicines for Unicef and MSF.

Pioneered product positioning strategies and marketing plans that consistently realizing maximum growth on Return on Investment (ROI). Heightened Product awareness levels & Driven profit margins through negotiations with independent Bhumi putra agents and identified low performing product and re-distributed product-patterning as required. Experience in creating brand visibility in institutions of Malaysia for Glenmark, Lupin and Plethico range of products. Develop written launch plans, outlining the launch process, present launch plans to senior management for approval, and track actual unit sales and gross margin performance for new product launches. Analyze competitive product offerings in terms of features and benefits as well as price points, which will increase the demand for products. Expertise in handling KOL for new products development and penetrations/ work on new registrations, which has high value & high demand. CME/ CDP / Exhibitions to establish Brand and Corporate Image and participate in Ministry of Health programs to build and increase product awareness.