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Vice President of Newlink's Digital Marketing department. Creating and innovating through digital and social media strategies for clients like Mastercard, WeWork, VIACOM, Brickell City Centre, Coca-Cola, and more. Happiest boy mom, wife and major foodie.I'm a go-getter, business-driven executive fascinated by the impact that social platforms can have in generating measurable business results. I'm passionate about identifying ways for businesses to optimize existing processes and identify new sources of revenue as a result of their participation in social platforms. I am most motivated when leading a project and when given the opportunity to build new tools and/or methodologies. *Recognized among top five employees in Newlink Ranking Program based on excellent performance.Want to chat? Let's grab coffee or wine!
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Founder And CeoOnda AgencyMiami, Fl, Us -
Vice President | Digital MarketingNewlink™ Jun 2021 - PresentMiami, Fl, Us -
Senior Director Of Digital MarketingNewlink™ Jan 2020 - Jun 2021Miami, Fl, Us -
Director Of Digital MarketingNewlink™ Dec 2017 - Jan 2020Miami, Fl, UsDriving innovation through digital & social platforms at Newlink. Leading digital marketing & social media strategies for brands like Mastercard, WeWork Latin America, Lifetime Channel, MTV Latin America, among many others. -
Digital Marketing ManagerNewlink™ Mar 2015 - Jan 2020Miami, Fl, UsFrom the get-go, Nahila proved herself a Newlinker and a fast-learner, letting the excellence of her work do the talking. Led by her insatiable appetite for innovation, growth-outside-the-comfort-zone, all-things-Social-Media, and a genuine desire to connect the dots for clients, Nahila has become the Social Business team's Portfolio Manager. Key to her success within Newlink has been her relentless 'I-can-make-it-work' attitude, which throughout the years has allowed her to become a bonafide expert in unique, cutting edge skills such as the sophisticated execution of media buying on Social Platforms, among others. What's more, this conviction coupled with her excellent client-facing skills, has allowed Nahila to thrive in business development. Nahila’s entrepreneurial spirit is evidenced in her active new business pursuit, whether its landing a project from Viacom or a retainer from MTV or Nickelodeon. Her efforts undoubtedly impact the practice’s bottom line. Additionally, her leadership and participation have been key to renewing one of the company's key accounts for the third year in a row. Her social media strategies have also been recognized by Facebook and published as the platform's Success Stories. "I know I can count on Nahila to take charge and lead tricky decision-making situations like the true consultant that she is. Her determination, innate leadership skills and the effectiveness of her work is palpable not only to me, but to colleagues and clients alike. For this Nahila has earned herself a seat at the decision-making table of our team." said Mauricio Samayoa, Senior Director and Practice Leader of Social Business. -
Senior Strategist - Social MediaNewlink™ Nov 2012 - Mar 2015Miami, Fl, UsNahila Campos is a business-minded executive with a strong background in creating and executing strategies within the social landscape faced by clients in Latin America, U.S. and U.S. Hispanic market. In her current role as a Senior Account Executive for Newlink Group’s business unit focused on the social web, Nahila plays a key role in helping lead the development and execution of programs catering specifically to the challenges in the categories of social business, social marketing and social research for clients across a range of industries— from tourism, to luxury, alcoholic beverages, fashion, media and entertainment.Key to Nahila’s success has been her skills in developing scalable business models that address clients’ specific needs such as quantifying the impact of social efforts to developing new revenue streams. Aside from helping clients connect the dots through the creation and ongoing optimization of NL Social’s custom solutions, Nahila also plays a consulting role for companies looking to optimize their existing social presence as well as those looking to structure internally to address their needs.During her time at Newlink, Nahila has been involved in the development of key projects that have pushed the envelope within the industry and become agency case studies for clients such as Sony Pictures, Novartis, and the Ministry of Tourism of the Dominican Republic. A fitness enthusiast who loves to bake, Nahila has a Bachelor of Science in Communications and a minor in French language from Boston University. -
Social Media StrategistNewlink™ Mar 2012 - Nov 2012Miami, Fl, UsNahila currently serves as Social Business Account Executive and has a key role in helping lead the development of social business strategies for clients across a range of industries – from tourism and hospitality, to luxury, to public affairs. With a bachelor of science in Communications and a minor in French language from Boston University, Nahila began her career in the communications consulting industry in HAVAS’ Arnold Worldwide and IPG’s Mullen for clients such as Panasonic and Jet Blue. Prior to joining Newlink Factory, Nahila spent a year as Public Relations consultant within Newlink Communications, specializing in crisis management for clients in the public affairs and technology industries. Her experience and professional development within the consultancy has driven the evolution of her role to encompass being the go-to person within Newlink’s Social Business center of excellence (a.k.a. Social Business ‘Hub’) for the Public Affairs and Tourism practices -
Pr Account ExecutiveNewlink™ Dec 2011 - Mar 2012Miami, Fl, Us -
Pr Account CoordinatorNewlink™ Nov 2010 - Dec 2011Miami, Fl, Us -
Assistant Digital Media PlannerMullen Lowe Ke 2010 - Oct 2010Nairobi , Kenya, KeJet Blue -
Account Management InternArnold Worldwide (Havas) 2010 - May 2010Boston, Ma, UsProvided support as an account management intern for Panasonic. -
Prssa Social ChairPublic Relations Society Of America (Prsa) 2008 - 2009New York, Ny, Us -
Public Relations Marketing Intern For Stowe Mountain LodgeDestination Hotels & Resorts May 2008 - Jul 2008Englewood, Colorado, UsSupported the marketing and public relations efforts for the opening of Destination Hotels & Resorts' Stowe Mountain Lodge, in Stowe, Vermont.
Nahila Campos Pierson Skills
Nahila Campos Pierson Education Details
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Boston UniversityCommunication & French Language. -
Harvard UniversityDigital Marketing Certificate
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