Nahin Monsoor Email & Phone Number

New York, United States

New York City Metropolitan Area

• Conducted consumer trends research, focusing on audio industry and Gen-Z behaviors, identifying driving factors.• Executed end-to-end consumer research, from scoping to data analysis and participant engagement.• Developed inter-personal skills public speaking prowess, effectively presenting findings to live remote audiences with clarity.• Implemented new branding strategies and business analytics to Help Others in the team understand the importance of consistent messaging.

New York City Metropolitan Area

• Developed a marketing strategy, collaborating to improve the marketing strategy and approach, which includes adding social media marketing, and improving newsletter marketing, which drove a 4-6% improvement in new customers compared to the historical flat.• Led the content creation efforts at Khan's Tutorial, actively contributing to developing engaging Instagram posts, story content, reels, LinkedIn posts, and YouTube videos. Successfully implemented strategies that resulted in a notable increase in audience engagement by 24%• Expanded the company's target demographics by 15% through segmentation to include a broader segment of Gen Z with social media insights and customer market research.• Led the initiative from demographic based segmentation to psychographic segmentation, which increased the customer base by 15%, including a broader Gen-Z audience.• Enhanced user experience on website performance by analyzing through Similar Web and executing a content marketing plan on SEO improvement.• Conceptualized the company’s customer base by 15% by expanding the company’s demographics from specific segmentation to a broader segment of the Gen Z audience.

New York City Metropolitan Area

New York City Metropolitan Area

• Selected from a pool of thousands of candidates to work closely with leaders of Ripple Match’s Leadership Team• Leveraged various growth strategies and tools including social media, email marketing, presentations, and peer and faculty member networking to grow the user base and awareness on campus.• Strategically assessed growth and performance metrics to improve, change and/or help design new growth strategies.

Bronx, New York, United States

• Conducted comprehensive research into rural communities in the Bronx region; collected data on the percentages of vaccines distributed towards each section of the region.• Instituted a process that successfully led to the development and production of vaccine distributions daily; helping the community be revitalized from such a strong pandemic.• Established access to the vaccine by coordinating vaccine appointments throughout each sector, increasing COVID-19 vaccinations by an outstanding 65% rate.• Orchestrated events by partnering with the local communities and producing lively moments while converting the community into a much healthier and revived establishment.• Contributed to a community recovery effort during the pandemic and played an active role by showing leadership to implement a comprehensive recovery program.

New York City Metropolitan Area

Master Of Science - Ms, Intergrated Marketing

Bachelor'S Degree, Marketing/Marketing Management, General