• Built and managed a team of sales engineers and managers and dealer networks spread across India. Created training programs for team, resulting in 65% increase in revenues over last 5 years.• Set up sales organization and introduced Customer Relationship Management (CRM) and other monitoring tools to increase efficiency of sales team which resulted in better conversion of sales pipeline, increasing viable lead generation by 40%.• Strongly contributed towards order closing of almost 50% of the company’s sales orders in the past 4 years. Actively involved in all of the largest deals in company history.• Personally handled public sector orders with order booking success rate above 70% and order value amounting to USD 3.5M.• Diversified product portfolio by providing market feedback to company leadership regarding demand for related products in market and bagged prestigious orders for special applications requiring automation in plasma cutting.• Created and improved brand presence through marketing, sales initiatives and participation in exhibitions.• Fortified the brand by establishing a strong online presence through an interactive website, search engine optimization and presence on various B2C websites.• Achieved organizational efficiency and improved the organization-wide performance through an active role in implementation of the ERP system.• Collaborated internally with finance, operations, design, after-sales service, procurement and logistics to meet compliance protocols and enhance customers’ experience.

• Spearheaded a customer satisfaction initiative by identifying 20 major customers, interacting with senior management of these customers, and understanding their expectations and major areas of concern in their business with Rolls-Royce Marine.• Devised strategies to improve customer relations and services provided by Rolls-Royce Marine by identifying primary problem areas, conducting objective and subjective analysis of data collected through interviews with customers, and recommending a strategic plan of action.

• Managed team of 16 employees by scheduling and assigning tasks, providing technical support, and estimating costs in manufacture of CNC based profile cutting machines that generated revenue of $250K.• Developed standards for all machine parts by analyzing specifications of existing machines and established nomenclatures for various components and machine drawings reducing time spent in design phase by 40%.• Designed and manufactured multi-torch rotary bevel assembly to cut metal blocks simultaneously across multiple axes at a cost of $15K rather than importing at $100K.

• Led team of six members through the entire software development life cycle (SDLC) in developing software application for monitoring leave and attendance of employees, thereby regularizing attendance and measuring productivity.• Established processes, conducted Configuration Management audits, developed trackers to monitor project performance metrics such as review efficiency and effectiveness and trained team members on quality and performance, enabling project to rise from Capability Maturity Model (CMM) level 1 to level 4 in quarterly software quality audit.• Anchored defect prevention activities to eliminate bugs in application coding using techniques such as Pareto analysis and cause-effect analysis that reduced total defects injected in code and made project CMM level 5 compliant.• Analyzed production support requests by identifying recurring issues, conducting root cause analysis, eliminating bugs in code and developing help kits for new application users resulting in reduced production support effort by 50%. • Maintained applications by enhancing functionalities and fixing bugs in applications that tracked transport facility usage by employees, cell phone and broadband allocation and billing, and regularization of attendance.