Lifestyle Brand: Le ReveHead of BTL Marketing | Visual Merchandising & In-Store Communications | Website & Mobile App R&D | Social Media & Influencer Marketing Management | Loyalty Programs#LeReve is a prominent fashion brand in Bangladesh, known for its trendy and stylish clothing for men, women, teenagers, and kids. The brand offers a wide range of apparel, accessories, and lifestyle products inspired by global fashion trends. Le Reve has 23 stores across prime locations in… Show more Lifestyle Brand: Le ReveHead of BTL Marketing | Visual Merchandising & In-Store Communications | Website & Mobile App R&D | Social Media & Influencer Marketing Management | Loyalty Programs#LeReve is a prominent fashion brand in Bangladesh, known for its trendy and stylish clothing for men, women, teenagers, and kids. The brand offers a wide range of apparel, accessories, and lifestyle products inspired by global fashion trends. Le Reve has 23 stores across prime locations in Dhaka, Chattogram, Sylhet, Khulna, Rajshahi, Cumilla, Barishal and Narayanganj, making it accessible to a broad audience.The company's business potential is significant, with opportunities for market expansion, online growth, product diversification, and sustainability initiatives. Le Reve's blend of tradition and modernity, along with its strategic expansion plans, positions it well for future growth and success.**Le Reve** is actively engaged in #sustainable_initiatives They aim to make a positive impact on the lives of individuals and communities by supporting education, healthcare, and environmental sustainability efforts. Show less

📂 Brand & Marketing Portfolio Management (Skechers, U.S. Polo Assn. & W for Woman Bangladesh)- Oversee the maintenance of a marketing library of materials as well as annual marketing plans and annual marketing spend- Contribute to management reporting to ensure that senior management are fully aware of Brand marketing activities- Set up and oversee the regular update of a brand manual for the Bangladesh Market- Support the market development of product and understand the… Show more 📂 Brand & Marketing Portfolio Management (Skechers, U.S. Polo Assn. & W for Woman Bangladesh)- Oversee the maintenance of a marketing library of materials as well as annual marketing plans and annual marketing spend- Contribute to management reporting to ensure that senior management are fully aware of Brand marketing activities- Set up and oversee the regular update of a brand manual for the Bangladesh Market- Support the market development of product and understand the life cycle of the product and support this through the marketing calendar and seasonal activities- Determine local brand strategies for each product and marketing initiative- Identify opportunities for Corporate Communications- Develop retail stores ensuring an overall alignment with Global Strategy- Work with all markets to facilitate execution of agreed PR plans📂Digital Marketing:- Planning, ideation and managing contents for digital platforms (Facebook, Instagram, YouTube and E-commerce)- Running Facebook and Instagram Sponsored Promotions and tracking down cost effectiveness. -Maintaining communication with third party and Karnaphuli’s own e-commerce company's (Daraz & DekhoK.com)📂In-store Promotion:- Planning, designing & decorating store marketing materials for all campaigns with the consultation of global marketing & Visual merchandise polices- Vendor Management for arranging all marketing materials📂Sales Management- Analyzing product sales and promotion planning- Settling priority wise sales promotional campaign launch- Product training to sales team- Integrated loyalty reward programs and multi-brand cross promotional reward program.- Onboarded and partnered with renowned bank tie-ups and digital wallet solutions to ensure lucrative footfalls📂CRM Planning- Communicating with enrolled customers about promotional messages through SMS, Direct call or email marketing📂Sponsorship Program Managements- Ice Today Magazine Women’s Day Issue Show less

Responsible for planning and execution of overall marketing activities of RISE BRAND.📂Digital Marketing:- Planning, ideation and preparing contents for digital platforms (Facebook, Instagram and E-commerce Website).- Running Digital Campaigns (Boishakhi Selfibuzz, Guess & Win, CWC19 Campaign, Bornomala Contest etc.)-Keyword searching for SEO.-Maintaining communication with third party e-commerce company's (Daraz, Bagdoom, Pickaboo)📂In-store Promotion:-… Show more Responsible for planning and execution of overall marketing activities of RISE BRAND.📂Digital Marketing:- Planning, ideation and preparing contents for digital platforms (Facebook, Instagram and E-commerce Website).- Running Digital Campaigns (Boishakhi Selfibuzz, Guess & Win, CWC19 Campaign, Bornomala Contest etc.)-Keyword searching for SEO.-Maintaining communication with third party e-commerce company's (Daraz, Bagdoom, Pickaboo)📂In-store Promotion:- Planning, designing & decorating store marketing materials for all campaigns (Summer/Spring, Fall/Winter, Boishakh, Eid ul Fitr, Eid ul Adha, Sale Campaigns etc)- Vendor Management for arranging all marketing materials (Leaflet, Danglers, POP, Cutouts, X-banners, long banners, Vmd glass stickers, Vmd decorations etc.)📂Sales Management- Forecasting, planning and settlements of Sales Target.- Analyzing product sales and promotion planning.- Settling priority wise sales promotional campaign launch.- Product training to sales team.📂Photoshoot/TVC/OVC management- Seasonwise thematic photoshoot planning for products.- TVC/OVC planning to execution with in-house team or agencies.- Fashion Coordinator/Stylist role playing in visuals.📂CRM Planning- Enrollment of regular, loyal and walk-in customer data in CRM.- Communicating with enrolled customers about promotional messages through SMS, Direct call or email marketing.📂Sponsorship Program Managements- NSU Annual Picnic- NSU Boishakh 1426- Detos Rapster 2019- Dhaka University Scholarship Program 2019➡️Bonus contributions to Company*Interior Vendor Sourcing and Vmd Planning*Mediasoft Pos Operation Management*Retail outlet new location sourcing Show less

📂Content Management📂Website design and content management📂Preparing brochure design, banner, poster, social media communication content, Ovc script as per the needs of Governmental channels📂Presentation preparation & delivering pitch to the government officials

📂In store Marketing📂Content Management📂Corporate Communication📂Photo-shoot and Ovc Management📂Customer relationship management📂Vendor Management📂Launching seasonal Campaing📂Annual Budget planning and tracking marketing spend

First employee as an undergraduate student there. My colleagues were graduated and some some of them have post graduate or masters degree as well. Had to leave the job for personal academic schedule.Responsibilities: Teaching students, mentoring them, counseling, preparing exam papers, exam proctoring and checking copies.