A seasoned professional with 33 years of expertise in Marketing, Sales, and Distribution, I bring a wealth of knowledge and proven skills in Product management and Branding, Channel development, Project and Human resource management, and Public relations. I have played pivotal roles in Sri Lanka’s mobile telecommunications industry, notably contributing to the launch of mobile telephony with Celltel in 1989 and advancing to senior positions within Millicom International. My leadership has driven significant achievements, earning numerous accolades. Currently, I serve as Managing Director at the Sri Lanka Tourist Promotion Bureau, promoting Sri Lanka as a top travel destination. I hold a Postgraduate Diploma in Marketing (UK), a Master of Business Studies from the University of Colombo, and I am pursuing a PhD at the University of Sri Jayewardenepura.
Sri Lanka Tourism Promotion Bureau
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Managing DirectorSri Lanka Tourism Promotion Bureau Jun 2022 - Present
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Chief Executive OfficerMobitel (Pvt) Ltd 2001 - 2020- Acquired public quoted company eChanneling as an initiative to integrate value addition services to mobile industry. - Obtained long overdue spectrum (frequency) from telecom regulatory commission to broaden the commercial opportunities. - Implemented ERP system - Implemented the next stage with the launch of 5G trial - Implemented high capacity pre paid platform - Set up a business solution unit to serve the enterprise & government sector - Developed a comprehensive customer life cycle management mechanism - Outsourced non-core business functions - Implemented performance driven KPI and reward culture- Received a letter of appreciation from President, Millicom (Asia) for a successful launch of the pre-paid concept in Sri Lanka -
Country ManagerBrightpoint 1998 - 2001Indianapolis, Indiana, United States
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General Manager, Sales & MarketingCelltel Lanka Ltd 1989 - 1998
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Sales ManagerJohn Keells Holdings Plc 1992 - 1993
Nalin Perera Education Details
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Doctor Of Philosophy - Phd -
Master Of Business Administration - Mba
Frequently Asked Questions about Nalin Perera
What company does Nalin Perera work for?
Nalin Perera works for Sri Lanka Tourism Promotion Bureau
What is Nalin Perera's role at the current company?
Nalin Perera's current role is Managing Director at Sri Lanka Tourism Promotion Bureau.
What schools did Nalin Perera attend?
Nalin Perera attended University Of Sri Jayewardenepura, University Of Colombo, Cim | The Chartered Institute Of Marketing, St.joseph's College, Colombo.
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Nalin Perera
Deputy General Manager – Finance [Fca , Acca (Uk), B.B. Mgt. (Finance)Sp. ,Maat]Sri Lanka -
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