Nicole Loeffler Email & Phone Number

• Manage the entire development process of various eyewear brands, packaging & speed to market collaborations (commercial and influencer) from implementation to material selection through approval of TOP stage
• Manage, coach and support a high-output product team of two
• Follow and understand market trends, while simultaneously engaging in R&D to initiate innovative improvements to seasonal product
• Create, distribute and track various brands production calendars and speed to marketing collaboration calendars; collaborating with cross-functional teams ensuring quality and timely deliverables
• Responsible for negotiating costing on product, ensuring all goods align with company target margins while adhering to the company’s quality standards
• Sustain strong partnerships with overseas suppliers ensuring a timely delivery, trend right product while meeting or exceeding company target margins

• Responsible for all phases of development life cycle from initial concept to production
• Created seasonal development calendar, managing timelines and assigning tasks in Asana to ensure design team is on track for key milestones and deadlines
• Lead costing reviews with CEO and Director of Merchandise Planning after negotiating costs and MOQs with vendors; developed costing charts with options contributing to strategic decisions
• Sourced strategically keeping fabrication, volume, sustainability and innovation in mind, when sourcing fabric, trims, techniques, new vendors and counter-sourcing
• Partnered with Sustainability & Impact manager to execute company key initiatives: sustainable fabric library and tier 1 traceability of the company’s supply chain
• Set-up and maintain WIP with style information, entering in Full Circle style master

• Managed all development timelines with internal and external cross-functional teams effectively to preserve initial launch dates
• Analyzed all costing; negotiating when necessary, maximizing internal profit while achieving the product’s function, fit and commercial appeal
• On-boarded Vans Customs product franchises for ecommerce; working with category manager, materials team, content agency and overseas development team
• Led weekly meetings with internal and external teams presenting MS Power Point or Keynote decks to review development status of Vans Customs product franchises
• Partnered with cross-functional teams, initiating creating thinking and solutions for design, delivery or margin concerns, when necessary
• Created technical specs per style to deliver to overseas development teams

Costa Mesa, CA

• Directly accountable for managing apparel and accessories development, costing, production and timely delivery of Special Make-Ups
• Created and monitored T&A calendars by style to maintain requested deliveries
• Negotiated costs to align with margin goals, suggesting alternatives when necessary
• Managed data extracted from PLM to create weekly reports (seasonal line lists, inventory reports, and master data style creation) to distribute to cross-functional teams
• Communicated with overseas sourcing offices and domestic vendors on allocation, design, fit, development, delivery and cost related issues
• Built and maintained SOPs for SMU development department

Irvine, CA

• Aligned with regional apparel merchandisers and global product partners to establish a global line plan for the season utilizing market research, industry insights and trend analysis
• Drove development of ASICS Tiger category; sourcing and developing fabrics/trims while negotiating costing to attain internal marginal goals
• Communicated with global partners to ensure regional needs were being met from a development and costing standpoint
• Built seasonal MS Power Point decks to present category direction and product assortment at sales meetings
• Corresponded daily and effectively with overseas and domestic vendors on development, costing and sampling
• Generated and updated tech packs, BOMs, WIPs and line plans within season calendar

Irvine, CA

• Lead development of women’s surf apparel in collaboration with Design and Product Line Manager, managing all phases of the development lifecycle
• Responsible for creating and maintaining tech packs, spec sheets, BOMs, WIPs, gross profit report and visual line plans
• Negotiated MOQs and costing in order to meet wholesale margin targets, suggesting alternatives when relevant
• Sourced and developed new seasonal fabrics, trims and labels
• Spec garments and facilitated fittings, relaying fit and visual comments to factories
• Coordinated approvals of submits and samples to factories ensuring timely delivery of samples and production

Irvine, CA

Irvine, CA

Tustin, CA

Tustin, CA