Namita Gupta Email & Phone Number

New York, NY, US

New York, New York, US

As an Expert, I provide strategic advice and guidance to the investment team and founders within the Primary portfolio and broader network. Experts enjoy access to early-stage businesses, emerging trends and technology, and an expanded network of exceptional leaders and resources through a top-tier seed-stage firm.Primary is New York City’s premier.

New York City, US

• Clear Sky Collective is a a boutique consultancy firm focused on bringing to life industry-defining brand partnerships & exceptional project management. Their team secures, manages, and executes revenue-driving and.
• The Meteor (Cindi Leive (former Editor-in-Chief of Glamour Magazine)'s new media company. The Meteor is made up of a powerful collective of journalists, artists, and past speakers such as Brittany Packnett Cunningham.
• Open Table (created 2024 brand partnerships strategy)

San Francisco, California, US

• Developed first-ever creator marketing partnerships strategy from the ground up: goals, measurement tactics, channel integration, social strategy
• Launched creator, Jazmine Robinson's Black-owned, Bridgerton-inspired music video (Money & Cars) exclusively on Pinterest TV achieving 2.5x average watch-time
• Led Juneteenth partnership with Harlem's Fashion Row and Aurora James, resulting in 900k+ organic impressions on Instagram
• Led 12-month partnership with MTV & The White House for inaugural Mental Health Youth Action Forum feat. Selena Gomez & Dr. Jill Biden, further solidifying Pinterest's commitment to mental health - proud winner of.
• Developed and executed first-ever Global Diwali campaign, achieving an all-time high of 6M daily active users via multi-channel approach
• Achieved ~$15k revenue, 400+ net new pins on Pinterest, 6k in-person attendees via Apartment Therapy partnership in Brooklyn, NY resulting in 20+ press mentions (WWD, Forbes, BoH, BizBash)

San Francisco, California, US

• Managed book of business across leading D2C brands: Rothy's, Lovevery (+700% YoY), Babylist (+200% YoY), Warby Parker, Allbirds
• Created and executed creator campaigns via Cravings by Chrissy, HBFIT, Laurie Santos, and more
• Led sales efforts for Pinterest's largest global campaign, Pinterest Predicts driving 2x opportunities sold YoY, 770x site visitors YoY, 700+ press mentions

• Developed unique 360 marketing campaigns working cross-functionally with client creativeteams, Facebook product teams, and evaluating/writing briefs for launches
• Managed $20M yearly budget across LVMH West Coast Business (Sephora, Benefit, Kendo Brands) for all social-campaign efforts & led growth MoM
• Led year-long & quarterly brand lift analyses for Benefit Cosmetics resulting in 15% ad recall lift, awarding the client with most inventive ad creative within FB Beauty
• Orchestrated launch of digital catalog (new ad unit created by Facebook product) where Sephora was the first retailer to shift $1M budget from print to digital; attained 40% higher reach, published in AdWeek.com
• Managed Sephora’s Co-Op program: Facebook ran lift studies across their brands and provided merchandising/influencer recommendations + omni-channel
• Hosted Immersion Days, hackathons, and events for leaders & clients: 60 Givenchy global employees, 200 of Sephora’s head merchant team, 100 Benefit employees

San Francisco, California, US

• Awarded #1 AM Globally in Q4 of 2015 - President's Club 2016

Los Angeles, CA, US

• Conducted total company style count and selling analysis to identify the ideal assortment quantity by department, month, and year, simplifying site navigation and increasing average CVR by 8%
• Analyzed retention rate of customer base using SQL and Google Analytics; altered advertising spend based on regions with highest LTV (CA, NYC, AUS)
• Collaborated with and provided buyers with financial plans, inventory metrics, GM/IMU%, sales, and business growth goals to drive optimal departmental success
• Worked with outside vendors and brands to negotiate pricing, timely deliveries, and return rates

El Segundo, California, US

• Revamped ‘DazzleDeals’ by eliminating unpopular products and expanding best sellers into permanent site pages increased conversion rate by 18% and overall category penetration by 7%
• Created/actualized daily sales, proposed sales forecasts
• Evaluated effectiveness of e-mail marketing campaigns and promotions, conducted deep-dive algorithm and site navigation research

New York, NY, US

• Extensive store planning, allocation strategy, inventory management, analytical store testing involving demographic regions, size distribution, and variable pricing

San Francisco, California, US

• Created daily, weekly, and monthly sales projections. Launched jewelry to Gap stores after conducting extensive market and price research

Burbank, CA, US