Nancy Apthorp Email & Phone Number

Kent, Washington, United States

Seattle

I continue focusing on optimizing messaging and impact in alignment with the rhythm of business - including executive stakeholder and event/program-based communications in support of event deliveries. Crossing boundaries of phone apps, websites, email and social platforms for a complete package of operational activity to promote, evangelize awareness and motive others to take action.

Redmond, Wa

Develop and execute on the marketing and communications strategy for the new Microsoft flagship event, evolving three tier one events into a single massive 20,000 person entity designed to create a "One Microsoft" experience.Build and lead a communications team, creating clarity through a well-defined strategy, generating energy with a strong sense of team and collaboration, while delivering success across each delivery with consistency and precision spanning all corporate communications channels. Define marketing and communications vision to land an entirely new concept of a "One Microsoft" event, in a fluid and ambiguous environment. Manage team to drive corporate-wide marketing, communications, and social amplification across all properties (website, apps, yammer, and email) and audiences, spanning executives, stakeholders, attendees, and all employees of the company as remote consumers of content.

Redmond, Wa

Business Program Manager for multiple components of the longest running and consistently highest rated tier one (7,000 attendees) event in the company, including:Develop and execute on corporate-wide marketing, communications, and social amplification across all properties (website, apps, yammer, and email) and audiences, spanning executives, stakeholders, attendees, and downstream consumers of content. Manage event registration and experience, including creation and implementation of invitation allocation strategy across global stakeholders, negotiation of hotel contracts and relationships, budget and risk management, escalations, and audits.Coordinate and facilitate connected ancillary events to ensure efficiency, leverage of infrastructure and communications channels, and provide a consistent, positive, and impactful experience for participants. Own and drive additional key programs within the event framework including employee recognition, diversity and inclusion, and revenue generation from seat sales.

Redmond, Wa

Support and management to the offices of the CTO for Microsoft Services – keeping confidential information, facilitating smooth operations for team (staff of 150, plus executive), budget tracking, calendaring, travel coordination, team support and morale.