Nancy Bell Email & Phone Number

Austin, Texas, Us

Austin, Texas, Us

Austin, Texas, Us

Austin, Tx, Us

I partner with the company’s marketing agency to develop impactfulmarketing plans from strategy to execution. Together, we elevate brandvalue, SEO and revenue growth for this international B2B company. I helpensure optimal marketing mix across brand, social, search, mobile, display,public relations, collateral and thought leadership.I also lead 4 indirect reports to continuously improve sales operations. Byleveraging global connections, market trends and data analytics, we areable to meet demand and maximize competitive advantages.Most notably, I: Have increased organic leads by 28% amid the global pandemic andsupply chain shortages. Have driven digital marketing optimization in a niche market, includingthe development of a new company website, the increase of leadgeneration by more than 25%, expansion of site traffic by 20% andthe growth of the company’s LinkedIn following by 300% over 7months. Identified customer opportunities, propelled R&D efforts to capitalizeon custom formulations and managed the related new productlaunches. This effort fostered successful expansion into Wind Farm,Robotics, Automotive and Medical Applications. Streamlined the company’s pay-per-click (PPC) program, updatingvideo and SEO content, reducing costs more than 50% and increasingleads by allocating funds to the top ROMI activities. Amplified marketing activities and efficacy while reducing the annualmarketing budget by nearly 60% over my tenure.Key competencies demonstrated here: market research, customeradvocacy, customer education, B2B digital marketing, challenging thestatus quo and customer diversification.

Austin, Tx, Us

During this part of my tenure, I built productive and trust-basedrelationships for this Polyurethane manufacturing company. I partnered withEngineers, Chemists, clients, distributors, vendors and other parties totranslate client needs into practical specifications, formulas, product designsand improvements. I also responded to inbound inquiries, qualified leadsand overcame objections to generate new business. I served as InterimSales Manager when needed and developed internal training tools andcollateral.Additionally, I: Synthesized our customers’ needs, market analytics and productcapabilities into simple communications, value propositions andstrategies. By doing this and tackling complex projects, I achieved the#1 Internet Sales Conversion spot and recognition as the #1Salesperson. Overcame initial resistance to a customer-requested bladder productby identifying an opportunity to use a less costly material. Thisenabled several high-value sales. Gained marketing knowledge through my personal education effortsand influenced the company to create a new Marketing Director role. Developed and launched highly successful email marketing and socialmedia campaigns. Personally continued employee celebrations to maintain morale andpositive culture in the midst of budget cuts.Key competencies demonstrated here: content development, productlifecycle success, customer success, go to market strategy, salesenablement.

Google Tag Manager Masterclass For Beginners (In Progress), Data Analyst

The Complete Jacascript Course From Zero To Expert (In Progress), Computer Programming

Web Development, Business, Paralegal Studies