Nancy Colvin Email & Phone Number

Direct marketing teams, operations, and strategy effectively to increase engagement and expand awareness. Held responsibility for content creation, email marketing, social media, PR, KPI tracking, analytics reporting, problem solving, and executive communications.► Served as CMO for University Libraries, which encompassed 10 locations and 7 special.

Designed innovative marketing and communications strategies to support branding goals, boost awareness, and maximize fundraising. Built key partnerships, oversaw media planning, and spearheaded social, digital, and earned media campaigns.► Increased social media followers by 40% across all platforms by posting consistently and using data to create content.

Created and delivered communications plans to increase awareness and improve visibility of clients, their programs, and initiatives with a focus on regional and national media. Facilitated media trainings, developed key messages for institutions and programs, secured meetings with editors at national publications on behalf of the clients, and developed PR.

Ran large-scale event programs, secured partnership opportunities, handled content creation, and strategized plans to boost brand awareness. Authored executive communications, speeches, press releases, and social media content.► Innovated an aggressive media relations strategy that resulted 1,800 media hits in 1 year, reached 1.8B people, and produced.

• Public Relations Manager
• Managed all aspects of the Columbus Symphony Orchestra's public relations, including writing and distributing press releases.
• Developed scripts for weekly concerts.
• Developed content for the CSO website and updated website using content management system.
• Created weekly email newsletter promoting CSO events to subscribers.

Master Of Business Administration - Mba

Bachelor’S Degree, Journalism

Activities and Societies: Phi Beta Kappa Honors Society