Global new business strategy and marketing transmedia specialist with extensive proven experience in developing and monetizing intellectual property rights into major global consumer brands for a wide range of clients from Fortune 500 companies to individuals.Nancy is an expert in translating story concepts from one medium to another and in all forms of publishing across all genres and age groups. She is one of the earliest creators of the “tie-in” publishing business, transforming it from a marketing-only function to a financially significant business. Nancy was also in the forefront of creating a new business for the development and licensing of videogame rights to filmed entertainment properties–now a multi-billion-dollar industry. Nancy launched, and ran for 23 years, the worldwide book publishing and videogame licensing divisions of Universal Studios, where she became the first woman division President in the Studio’s history. Nancy was also Executive Vice President of the Studio’s Consumer Products Group. Nancy is President, Publishing, Media & Branding for Creative Projects Group, where she is providing content and brand development, freelance editorial work on select properties, and development of filmed content for CPG media projects from feature films to television series and documentaries. For more detailed information, please go to www.creativeprojectsgroup.com .Nancy is co-founder of Broadthink, a media, marketing, branding, and business strategy company, and BroadLit, a publishing and licensing company selling Romance eBooks, licensed merchandise. At Broadthink, Nancy’s expertise in branding, business development, and content management has provided new directions for a wide range of clients to develop and expand their brands and translate content into new media. Nancy also develops publishing programs, filmed entertainment properties, and related licensing programs for clients. For more detailed information, please go to www.broad-think.com.
Listed skills include New Media, Entertainment, Publishing, Digital Media, and 34 others.