Nancy Mckeown Email and Phone Number

• Provides academic tutoring for students enrolled in the following courses: - Physics 110/111 - Physics 116 - Biology 106/107 - Biology 170/171 - Biology 180/181 - Biology 205• Assesses students in the academic subject they needed assistance in to understand prior knowledge.• Creates confidential evaluations detailing a student's progress and the material covered during each session. Manages scheduling appointments through EAB Navigate.• Navigates student learning based on individual student's strengths.• Designs questions and study guides based on student learning for quantitative feedback.

• Taught and assisted Living Environment and Forensics classes (ICT and self-contained).• Applied content and pedagogical knowledge in the classroom.• Developed lesson plans to demonstrate knowledge of content.• Fostered an environment to assess various cognitive levels.• Engaged students in activities to promote participation and knowledge acquisition.• Demonstrated flexibility by being responsive to cooperative teacher suggestions.

• Illustrate creative concepts by designing art proofs regarding arrangement, size, type, style, and related aesthetic concepts• Utilizes Adobe Creative Suite and other software to design products that meet the needs, cost, and deadlines of our clients• Create and maintain front-end elements including banners, blocks, widgets, images, text, and e-commerce products• Implement, execute, and monitor all marketing campaigns including email marketing sends, social media posts, coupon codes, landing pages, and online customer messages and reviews• Created email marketing campaigns using Klaviyo with a reach of 50K-100K per send with an open rate of 15% above average.

• Develop and execute email builds using Salesforce Content Creator and HTML elements while averaging 70-100k email sends per month • Identify appropriate target market for each campaign using segmentation with open rates exceeding an average of 20% above industry average, with similar click-through rates. • Analyze email performance and implement usability enhancements to improve overall user experience • Design client Salesforce Journeys that assists current and potential clients • Conduct testing across major email domains to ensure optimum deliverability

• Designed and implemented email marketing messages through Mailchimp and Woodpecker that contributed to an increase of over $500 thousand in revenue• Handles segmentation of over 100k clients in email marketing database• Created content for company website, including articles that link keywords to appropriate references• Strategized client retention and satisfaction surveys through Survey Monkey • Designed an automated system for customer reviews through Reviews.io

• Launched and grew The Dental Marketer social media community; engagement grew 40%• Developed and executed social media, editorial calendar• Designed editorial content strategy; curated and segment editorial content to increase engagement• Designed Facebook video ads which led to an all time high of 5x page visitors

• Developed and maintained all print and web collateral to adhere to corporate graphical standards• Worked directly with the Resident Director and Area Marketing Manager on all AVI marketing operations and programs within Pratt Institute• Updated the Pratt Institute AVI Fresh website on a weekly basis for students reference of upcoming events, venue schedule changes and important messages• Launched the sustainable program, Cupanion, which reduced costs, minimized waste and built brand awareness campus-wide• Worked in conjunction with the Resident Life Department, as well as the Student Government to create integrated marketing for AVI throughout the campus• Marketed and lead over 20 events throughout the semester • Designed and populated specific tables, databases for collection, as well as tracking and reporting of data for event participation and student involvement• Increased brand awareness throughout the campus by over 70%

• Created over 300 email blasts and over 20 email campaigns throughout the year using Mailchimp• Responsible for site analytics and growth for e-commerce KPIs. Used a/b testing to drive 15% improvement in site conversion.• Managed multiple marketing interns • Recognized for outstanding Email Marketing and Digital Design contribution to the Staten Island community; additionally awarded the 20 Under 40 Leadership Award in 2016 for successful marketing and graphic design tactics for local and corporate businesses borough-wide• Created daily reports of member data for supervisors in designed Excel spreadsheet with Pivot Tables. • Performed and conducted complex report analytics for multiple operation and marketing purposes, from email open rates to event ticket sale statistics• Utilized Mocha Pro, Lightwave and Final Cut Pro to edit company and promotional event videos• Redesigned company website and increased web presence tenfold• Designed collateral for multiple merchant groups• Created multiple marketing campaigns recognized by the New York Senate which led to $4M in funding from the Metropolitan Transportation Authority (MTA) for an Alternative Analysis Study

• Assisted with logos and brand development for multiple architect and engineering companies• Created presentations and brand manuals for companies such as Skyline and USIS• Created an invitation for an email blast for events Design Republic was holding

• Updated and designed 2014 eye wear catalog• Set up and photographed products. Selected and retouched photographs for website and catalogs• Created spec sheets for packaging choices for third party • Updated customers information using Quickbooks

• Worked directly with CEO designing ads for weekly Twitter broadcasts that appeared on company website• Created presentations for several clients• Designed ads for different companies that appeared in the Metropolis Design Guide for 2013• Created a media kit for the company Travel Squire

• Worked with management in creating different types of products for organizations, professionals and individuals• Helped create signage graphics for indoor and outdoor use to promote businesses• Assisted with creating advertising campaigns and graphics for leading businesses in Staten Island, other boroughs and New Jersey

Copy Center Sales Associate:• Certified Copy Center Sales Associate• Certified in print production with: - Black and white/color photo copiers - Blueprint photo copiers - Over-size photo copiers - Regular and over-size laminating machines - Business card cutting machines - Different book-binding machines• Took and organized orders for customers which included check-lists and specifications of orders• Assisted customers in product choice information• Capable of up-selling different product choices• Learned time management of multiple job ordersCashier Sales Associate:• Assisted customers with making purchases and finding product information• Outstanding up-selling results of warranty plans to customers• Answered customers inquires about different types of product choices• Signed up customers for reward programs and researched customer reward accounts on registers