Craft evidence-based patient education videos to enhance understanding of medical conditions, treatment options, and care plans. Collaborate with internal teams to ensure clinical accuracy, plain language, and adherence to AP Style. Coordinate production and post-production efforts with practice leaders and video teams.

Provide strategic content design and writing services for clinical, wellbeing, and global industries. Specialize in evidence-based health and behavior change initiatives, and delivering impactful content solutions.

Content design leader focused on building improved health outcomes in an inclusive, diverse, people-first daily experience. I led a dynamic global team of content innovators who were passionate about helping people overcome health barriers and build the habit change skills that can be sustained over a lifetime.Initiatives include: - Department strategy and roadmap alignment - Coaching and mentoring global team of content creators, resulting in high team retention over 5 years (95%) - Improved content operations efficiencies through cross-functional efforts with Product, Engineering and Communications departments.- Led content translation localization strategy - Global Diversity, Inclusion & Belonging (DIB) Council member and chairperson of the Institutional Change subcommittee

Responsible for the content creation and maintenance of member-facing wellbeing content and member engagement marketing.- Led integration of content assets and processes during Virgin Pulse/RedBrick Health merger.- Led content strategy and creation during rapid development of new products.- Implemented 24-month review process and content improvements, including content review by credentialed professionals- Managed team that achieved NCQA certification in Wellness and Health Promotion (WHIP).

Led evidence-based content development for RedBrick Health's award-winning behavior-change products. Managed the content team and collaborated with B2C communications teams, UX and product managers to provide quality content across the consumer experience and corporate marketing initiatives. Drive content compliance with URAQ and NCQA accreditation requirements and health literacy goals. Guide content maintenance, including auditing assets for maintenance, migration, revision or retirement.

Manage content strategy team for RedBrick's award-winning consumer behavior-change products. Lead writers, editors, designers, data analysts and digital production team members. Partner with product managers, UX, software developers and clinical experts to ensure quality, evidence-based content in the consumer experience. Drive URAQ and NCQA accreditation requirements, health literacy targets and clinical content review process. Guide content maintenance, including auditing assets for maintenance, migration, revision or retirement. Collaborate with content operations on workflow efficiencies for content development and project management.

Content strategist developing web-based health and wellness products for employers, health plans and accountable care organizations. Create evidence-based content with emphasis on current behavioral science and data analytics to improve population health. Collaborate with cross-functional (clinical, product, marketing and software development) teams in a continuous delivery Agile environment.

Targeted intermedia communications for health, wellness and safety, including behavior change, medical and healthcare marketing and education, natural holistic products, OSHA compliance training and HR initiatives.

StoneArch Creative is a health marketing company. During my employment, it was privately owned and grew from a four-person video production company focused on clinical and employee education to a full-service health marketing agency. Career Highlights I started my career at StoneArch as a video scriptwriter. As a director in the company, I was a member of the executive leadership team reporting directly to the president and COO. I led organizational development processes, brand guidelines, mentored employees, drove inclusive company culture practices, developed content and instructional design strategies, participated in RFP and proposal writing, and presented proposals and content strategies to clients. • Managing Director, Learning Solutions - Led digital team of instructional designers and software developers (FTE and contractors) responsible for build of a $1M diabetes device simulator. - StoneArch was recognized as one of the “Top 25 Custom Training Companies” during my leadership.• Creative Director, Content & Video - Managed 12 direct reports - Implemented content and video best practices