Nancy Clemons Email & Phone Number

Raleigh-Durham, North Carolina Area

Thompson-Gordon-Shook Engineers, Inc. (TGS Engineers) has provided transportation engineering services to public and private sector clients via three (3) offices in North Carolina since 1978. For the past 39 years, TGS Engineers has expanded its focus to also include multi-modal transportation planning and engineering, NEPA/SEPA documentation, hydraulic and stormwater management design, surveying & SUE, site engineering and construction inspection.

Riverlights, Wilmington, Nc

Marketing lead for a start-up development on the last large tract of land in New Hanover County, RiverLights. On 1,400 acres, on the Cape Fear River, Newland Communities is developing a master-planned community with up to 2,700 rooftops, commercial space, a marina, a 30-acre lake and multiple parks. Role is that of steward the community brand, design marketing strategies, lead on-site builder and Realtor® relationships. Lead traffic driver to the community.

Cary, Nc

Progressive roles to Director, Marketing Services. Led cross-functional team meetings for Program FRESH during 2011-2012. Managed budget totaling $23M for 200 store remodels. Implemented new sales planning process and optimized marketing budget during 2012 process from $13M to $8M. Moved to marketing lead position for the Fortune 500 retailer, largest convenience retailer in the Southeastern US. Managed $9M advert budget and team of seven. Responsible for all customer facing messaging for over 1,500 Kangaroo Express stores in 13 states. Event and destination marketing creation. Included new store and remodel grand openings, community relations and events, PR, media buying, in-store signage, all advert channels, social and digital as well as cause marketing. Saved significant budget by bringing creative team and media buying in-house for last two years. Elevated brand awareness and launched into new arenas with NASCAR partnerships, including creation of in-field Kangaroo Express at Charlotte Motor Speedway.

Raleigh-Durham, North Carolina Area

Progressive roles from Group Facilitator to Corporate Marketing Manager. Led marketing efforts for 200-plus civil engineering firm focused on high profile private developments. Created CRM database, implementation and training program. Owner of the brand! Managed PR and digital agencies. Served as Business Development lead for last two years. Proposal creation methods net an 85% win rate. Event planning and execution. Served on Board of Directors of the Society of Professional Marketing Services (SMPS) - two terms. Also chaired PR Committee for Triangle Commercial Real Estate Women (TCREW).

Cary, North Carolina

Progressive roles from a temp employee to Manager, Marketing & Employee Relations. Directed marketing efforts for 240 person civil firm with public development focus. Three direct reports. Developed communication strategy for new client growth; 70% win rate. Created direct mail campaigns for new service lines resulting in revenue growth to allow for expansion. Strong PR exposure for firm led to building profit center business opportunity which was unique to a civil firm. Managed creative agency, website creation. Coordinated client events aimed at new business generation.