Nancy Lambert Email & Phone Number

Capital One is reimagining the banking experience by leading the digital reinvention of banking and serving consumers' growing desire to bank digitally on their terms. People are at the heart of everything we do, so we keep the banking experience simple and straightforward — whether you're mobile, online, at the ATM or in one of our Capital One Cafés, where our approach to banking comes to life. As a Market Community Engagement Lead:• Establish, own, and drive local new and existing Café and market strategies including sponsorships to create awareness and cultivate community partnerships for 20 locations in the Central Region.• Key National Project Management• Designed, piloted, and scaled virtual money workshops with Dress for Success nationally for 258 women. The outcomes were cascaded to continue to deliver crucial financial education workshops to local nonprofits including 100+ student athletes in Texas• Amplified national Give Back efforts to all Cafes and Austin Branches in a virtual environment to provide vital support to 31 local nonprofits nationwide while garnering 211 volunteer hours• Build and foster local community market relationships including working in consult with Community Impact and Investment to identify aligned grant partnerships, impactful volunteer engagements, while collaborating on cross functional programming and partnerships• As a mentor to Ambassadors providing coaching and consultation, 5 Ambassadors achieved promotions• Local market Subject Matter Expert to home office Lines of Business to enhance local engagement involvement while being well-managed and mitigating reputational risk.• Content curator and local brand storyteller ensuring market-level strategy is consistent with our national initiatives and Mission while amplifying brand visibility and deepening community partnerships.

Greater Denver Area

• Moderating one-on-one qualitative sessions in an online environment.• Writing strategically focused qualitative reports summarizing implications and findings for various clients to utilize in final decision making analysis to ultimately implement programs, ads, and procedures.

• Participated in brand ideation workshops to determine new ideas, products, and programs.• Conducted market analysis, competitive reviews, and guest research analysis leading to the determination of new concepts and restaurant sites, competitive menu selections and pricing; and promotional programs and sponsorships.• Developed turnkey grassroots marketing programs, community outreach and donation activities, promotions, national strategic marketing campaigns including research, execution and success measurement marketing tools.• Designed, wrote, and edited radio and print ads, voice messaging and other forms of communication to increase brand awareness and sales.• Assisted in concept and design of web pages for diverse restaurant concepts, establishing strong web presence and increasing on-line traffic through advertising and incentive programs. Managed all aspects of agency relationship including financial, creative, and legal.• Coordinated implementation of nutrition analysis for menu labeling initiatives. Local and National Client list available

• Facilitated the client-agency relationship while initiating a full range of marketing solutions.• Developed strategy, positioning, corporate identity, as well as internal and external communication and marketing plans to reintroduce and bolster the EDUCAUSE brand. • Supported repositioning efforts of Black-eyed Pea Restaurants from a “food and mood” to a “food centric” platform focused on methodology and authenticity. Involved in all day to day aspects of their marketing needs including: brand positioning, budget tracking, project management, communication plans, media planning, promotion plans, menus, and collateral.• Account service lead for new business proposals and presentations with strong emphasis on restaurant and food companies including successful pitch campaign to Garbanzo Mediterranean Restaurants.

• Responsible for creating and leading the Business Development Plan in identifying, managing and maximizing the business impact of numerous partnership relationships and programs to build overall sales. • Responsible for marketing initiatives, operations management, sales activities including market research, competitor and customer analysis, product marketing direction, and overall company strategy. • Led all office and warehouse operations and facilities including management of all staff

Greater Denver Area

• Provided outreach and support to Community Shares 100+ member nonprofit agencies• Supervised all community outreach initiatives including events, media campaigns, and fundraising processes.• Developed and executed integrated marketing communication and branding strategies including workplace campaign initiatives, volunteer recruitment, fundraising activities, and corporate sponsorships• Developed content and managed the design and production of all marketing materials including print, web, radio, etc.

Louisville, Co

• Prepared and managed marketing budgets of $500,000+ for all Colorado Rock Bottom Restaurants, Inc. locations. • Successfully orchestrated 5 Rock Bottom grand openings in 3 states. • Increased sales by 20%+ through successful implementation of national promotions including: Fire Chief Ale, American Beer Month, and annual Holiday Gift Card Campaign • Created media kits and press releases to support special events and promotions leading to both local and national media hits such as the Denver Business Journal, Nations Restaurant News, and Cheers.