Responsible for expanding existing and creating new and innovative offerings and lead teams to sell and deliver them. Additionally the role support account teams in creating value propositions, business cases, account strategies, visioning demos and proof of concepts.Build interfaces and touch-points using efficent software methods to build elegant, high-quality, well-crafted engaging solutions to manage DMG-Mountain View Relationship with all customers.

Ownership and management of Customer Experience including Design & Aesthetics, Content, Navigation, Information Architecture, Branding/Marketing, Performance, FunctionalityOwnership and management of Internet marketing including social media integrationOwnership and management of SEO measurements and monitoring methodologiesDirect and manage internal and external teamsProvide SEO/SEM/PPC and Internet Marketing thought leadership, innovation and process improvement initiatives

My responsibilities include analyzing, reviewing, recommending and building strategic and tactical changes to Appliance Digital Presence that drive business profitability by increasing visitors, improving conversion rates, capturing larger average order sizes and managing margin performance.Responsibilities:Overseeing all aspects of the E-Commerce business including:* Business planning, content strategy, promotional campaigns, website design, customer service, fulfillment, analytics and web technologies. *Collaborate with Marketing, Merchandising, Stores and IT partners to grow the online business.*Represents E-Commerce in senior management meetings to give full insight into state of business, performance of key metrics, revenue and margin against forecasted goals, ROI, etc.*Partners with content and Social Media managers, editors, designers, developers, and other staff to ensure alignment with the brand strategy platform.*Implements appropriate strategies to improve online user experience and drive financial performance. *Builds and optimizes an outstanding customer experience across the purchase funnel to minimize friction points and drive toward conversion and repurchase.* Analyzes KPI’s and metrics to identify trends and recommend activity to generate sales growth and maximize conversion rates.*Partners with content and Social Media managers, editors, designers, developers, and other staff to ensure alignment with the brand strategy platform. Achievements:* By conducting a series of meeting and by leading the required research; I have presented to the CEO a comprehensive 3 year digital marketing strategy, securing a significant budget.* Continued success of PPC lead generation, delivering strong profits and ROI back to the business.* Reducing cost on online portal by 40% by dramatically changing the operation cycle.* *Online sales reached 2.5% of total Retail sales, outperforming appliance stores in malls.

Revamp 'School of Business' website. • Working with a cross-departmental team, maintain and develop the content. • Conducting a best practice analysis to maintaine the pioneer edge for the School. • Responsible for crafting the revamp plan and mange the deadlines. • Work closely with School's stakeholders to understand their scoop of work and make sure its reflected on the website. • Work on adding new content sections and features to maintain the international aspect of the School. • Constantly enhancing the website content. • Leveraging on the market insights and stakeholders. • Present a final wireframe for the website. Including the content structure, layout and resource plan. • Engineer a working content management workflow • Hire and train website team. • Advice on the best SEO practice and help create a plan. • Advising on the best user experience and flow of content.

Role within Bamyan media was mainly establishing the Business development unit, Manage to secure the needed fund for the production of EL Mashrou3 TV show. Below is the main tasks handled during the project: -Create strategy to identify, contact and sign with potential sponsors to El Mashrou3 Egypt. -Prepare pitching materials and customize OBI per partner. - Create solid plan to integrate partners and engage them to maximize the partnership value. -Create initial budgets. -All necessary action to close the deal varying from leveraging on market insights to contacting along with pitching and negotiating. -Working closely with production team and Communication department in order to secure their request and meet the budget needed. -Draft and review contracts. - Secure TV network. - Work on the regional expansion plan along wiht El Mashrou3 Season II Achievements: Managed to sign sponsorship deals with below partners ( 4 months) : -Samsung Egypt -EAEC Automotive (VW, AUDI, SEAT) -El Nahar Network -KENWOOD