Nancy Marks

Nancy Marks Email and Phone Number

Director, Digital Customer Experience @ DentaQuest
Boston, MA, US
Nancy Marks's Location
Greater Boston, United States, United States
Nancy Marks's Contact Details
About Nancy Marks

As a versatile marketing professional with over 20 years of experience, I deliver results and ensure that companies feel confident in their marketing strategy.• The key to my success is my ability to balance the needs of an organization or customer with an understanding of the objectives of each to create content, brand, channel, demand generation, multi-channel, digital, and social media marketing strategies that drive success.• I am entrepreneurial and operationally-focused – progressive, creative, and collaborative – and a leader, coach, and mentor with a well-documented record of transforming underperforming groups and campaigns.• My differentiator is my ability to balance between creativity and analytics to envision a marketing strategy and turn it into an executable implementation plan by visualizing new and innovative approaches and defining the steps to make them work. - SPECIALTIES -Brand Management ⇨ Content Marketing & Development ⇨ Multi-channel Marketing ⇨ Data Research & Analysis ⇨ Creative & Analytical ⇨ Brand Marketing ⇨ Skills Development ⇨ Process Improvement ⇨ Organizational Transformations ⇨ Digital & Social Media Marketing ⇨ Organizational Leadership & Development ⇨ Strategy Development & Execution ⇨ Cross-functional Influence ⇨ Mentoring, Coaching, Teaching ⇨ Channel Partner DevelopmentFeel free to contact me using the “CONNECT” button above. I look forward to speaking with you.

Nancy Marks's Current Company Details
DentaQuest

Dentaquest

View
Director, Digital Customer Experience
Boston, MA, US
Website:
dentaquest.com
Employees:
1416
Company phone:
+1 800-417-7140
Nancy Marks Work Experience Details
  • Dentaquest
    Director, Digital Customer Experience
    Dentaquest
    Boston, Ma, Us
  • Dentaquest
    Director, Customer Experience
    Dentaquest Jun 2022 - Present
    Wellesley Hills, Massachusetts, Us
  • Dentaquest
    Marketing Consultant
    Dentaquest Sep 2020 - Present
    Wellesley Hills, Massachusetts, Us
  • Constant Contact
    Senior Director, Content Marketing
    Constant Contact Nov 2018 - Feb 2020
    Waltham, Ma, Us
    In this role, I was responsible for Constant Contact’s content marketing that included the development of the company blog, educational videos, case studies, webinars, and seminars in support of customer acquisition and conversion within the small business and non-profit sector.Due to a reorganization, I inherited a team in transition that was experiencing significant challenges. I reallocated the workload of the group, increased overall team and process efficiency, and laid the foundation for improved blog navigation, SEO optimization, and content delivery. I published The Download: Making Sense of Online Marketing that provides resources for helping small businesses and nonprofits navigate the world of online marketing. As an extension of this initiative, I developed verticalized versions of the guides to reach targeted industries within the small business audience. I created a virtual team of ten subject matter experts to provide the unique content for each vertical. I subsequently leveraged the virtual SME group as guest writers and speakers for the Constant Contact blog and industry-focused webinars.
  • Constant Contact
    Senior Director, Indirect Programs
    Constant Contact 2013 - 2018
    Waltham, Ma, Us
    I joined Constant Contact and grew into a leadership role with responsibility for the management of marketing and program operations for a $70M indirect channel with 10,000+ reseller partners. In this role, I focused on partner marketing and engagement, compensation, recruiting, growth, and retention. Within this realm, I implemented business and process improvements that generated sustainable revenue growth, improved customer retention rates, and reversed a trend of declining sales.Examples of the improvements that I implemented include a restructured and simplified partner incentive and compensation plan, the launch of a single sign-on partner portal with consolidated partner communications, training programs, reporting, and performance resources, and the deployment of a tiered certification and partner education platform.
  • Monster Worldwide (Monster.Com)
    Senior Marketing Director
    Monster Worldwide (Monster.Com) 2008 - 2012
    Weston, Ma, Us
    During this period with Monster, I held dual roles. I managed all marketing aspects of Monster’s $50M Newspaper Partner business segment comprised of 1,000+ daily and weekly papers. In 2011, I took on additional responsibilities for the management and oversight of Monster’s in-house creative team and associated design services.As Senior Director of Channel Marketing, I oversaw development of the newspaper marketing creative platform that included B2B, B2C, online, and offline assets; created centralized and scalable traffic and revenue-driving marketing programs; and increased Monster’s brand presence in local markets.
  • Monster
    Marketing Director, Monster Diversity & Inclusion
    Monster 2004 - 2007
    Weston, Ma, Us
    In my first role with Monster, I managed consumer and employer marketing for the $24M Diversity & Inclusion business segment. My focus was to draw minority job seekers to the Monster platform and through online and offline campaigns as well as to secure employer clients through the development of detailed product sales kits, enhanced sales communication, and targeted email and direct mail campaigns.
  • Polaroid
    Group Marketing Manager
    Polaroid 1998 - 2001
    Amsterdam, Nederlands, Nl
    During my tenure with Polaroid, I created the worldwide launch plan and developed the digital camera business strategy for the I-Zone instant Pocket Camera – Polaroid’s entry into the kids’ camera market. This included a multi-tiered, worldwide deployment plan for 21M packages of I-Zone film and an allocation scheme to maximize sales in the face of capacity constraints.

Nancy Marks Skills

Strategic Partnerships Marketing Lead Generation Product Marketing Marketing Strategy Online Advertising Analytics Digital Marketing Management Sem E Commerce Competitive Analysis Web Analytics Online Marketing Segmentation Product Management Start Ups Advertising Strategy Demand Generation Saas Lead Management Multi Channel Marketing Team Management

Nancy Marks Education Details

  • Harvard University
    Harvard University
    Economics
  • Stanford University Graduate School Of Business
    Stanford University Graduate School Of Business
    Master Of Business Administration (Mba)

Frequently Asked Questions about Nancy Marks

What company does Nancy Marks work for?

Nancy Marks works for Dentaquest

What is Nancy Marks's role at the current company?

Nancy Marks's current role is Director, Digital Customer Experience.

What is Nancy Marks's email address?

Nancy Marks's email address is na****@****est.com

What schools did Nancy Marks attend?

Nancy Marks attended Harvard University, Stanford University Graduate School Of Business.

What are some of Nancy Marks's interests?

Nancy Marks has interest in Boating, Christianity, Kids, Cooking, Investing, Outdoors, Sweepstakes, Electronics, Home Improvement, Reading.

What skills is Nancy Marks known for?

Nancy Marks has skills like Strategic Partnerships, Marketing, Lead Generation, Product Marketing, Marketing Strategy, Online Advertising, Analytics, Digital Marketing, Management, Sem, E Commerce, Competitive Analysis.

Who are Nancy Marks's colleagues?

Nancy Marks's colleagues are Patrick Mclaughlin, Dotzauer, Barbara, Brown Stephanine, Candice Gaenslen, Kara Flaig, Zachary Turnbull, Philip Juco.

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