I bring 20+ years of experience in the non-profit sector with the Arbor Day Foundation, Feed the Children, and the American Red Cross. In my last role as the Vice President of Marketing and Communications for the Arbor Day Foundation, I spearheaded an organizational transformation repositioning the marketing function as a strategic business partner, supporting foundation-wide business planning. Previously, I was the Vice President of Marketing and Communications for Feed the Children’s International Headquarters, where I led an organizational transformation initiative, brand refresh, and marketing campaigns that drove digital revenue growth.As the Executive Director of Biomedical Field Marketing and Communications for the American Red Cross, I built a high-performing marketing and communications team and executed digital marketing strategies that increased donor retention by 36% and donations by 1.4x.I welcome change, embrace new challenges, and strive to equip each individual—and team—for success. I love the challenge of turning vision into reality and am passionate about using my skills to make a positive impact on the world!My key areas of expertise include:Organizational Transformation | Fundraising | Digital Marketing | Donor Relations | Executive Leadership | Strategy Development & Execution | Digital Storytelling | Change Management
Listed skills include Marketing, Leadership, Strategic Planning, Marketing Communications, and 35 others.