Nancy Rew Email and Phone Number
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Nancy Rew personal email
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I bring 20+ years of experience in the non-profit sector with the Arbor Day Foundation, Feed the Children, and the American Red Cross. In my last role as the Vice President of Marketing and Communications for the Arbor Day Foundation, I spearheaded an organizational transformation repositioning the marketing function as a strategic business partner, supporting foundation-wide business planning. Previously, I was the Vice President of Marketing and Communications for Feed the Children’s International Headquarters, where I led an organizational transformation initiative, brand refresh, and marketing campaigns that drove digital revenue growth.As the Executive Director of Biomedical Field Marketing and Communications for the American Red Cross, I built a high-performing marketing and communications team and executed digital marketing strategies that increased donor retention by 36% and donations by 1.4x.I welcome change, embrace new challenges, and strive to equip each individual—and team—for success. I love the challenge of turning vision into reality and am passionate about using my skills to make a positive impact on the world!My key areas of expertise include:Organizational Transformation | Fundraising | Digital Marketing | Donor Relations | Executive Leadership | Strategy Development & Execution | Digital Storytelling | Change Management
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Strategic Marketing ConsultantAmerican Forests Jun 2024 - PresentWashington, Dc, UsExcited to be joining American Forests as a Strategic Marketing Partner to the CMO. In this role I will be working as a consultant in collaboration with the Chief Marketing Officer and the Marketing and Communications team to drive excellence and innovation in marketing and communications, contributing to the future growth of American Forests.
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Fractional CmoSelf-Employed Jan 2024 - Present
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Vice President - Marketing And CommunicationsArbor Day Foundation Feb 2022 - Dec 2023Lincoln, Ne, UsBuilt foundation’s first enterprise-wide marketing and communications strategies, with focus on digital transformation. Expanded team from 14 to 30 and led change management effort that pivoted marketing function from a service provider to strategic partner for the business. Oversaw marketing strategy, creative services, digital marketing, communications, and public relations. Served on executive leadership team.• Implemented new digital customer contact strategy that drove revenue generation• Led marketing team in creative material development for digital/email fundraising campaigns• Oversaw strategy, RFPs, and project management for rebranding, website redesign, and CDP, CRM, and fundraising platform implementation• Centralized SEO/SEM work, improving YoY donations, ROAS, and YoY organic sessions• Partnered with CFO and CIO to implement 12-month strategic planning process -
Vice President - Marketing And CommunicationsFeed The Children Jun 2017 - Feb 2022Oklahoma City, Ok, UsBuilt high-performing marketing team and executed organizational transformation initiative. Led strategic initiatives, co-brand marketing campaigns, and strategic programs that drove digital engagement and revenue generation. Refreshed Feed the Children branding across channels.• Increased digital engagement, earned media, and brand awareness via new website, content generation, and storytelling with 800+ community partners and organizations• Optimized digital fundraising strategies by implementing new CRM system• Developed and executed co-brand campaigns with major consumer brands and influencers -
Executive Director, Biomedical Field Marketing And CommunicationsAmerican Red Cross Biomedical Services Headquarters 2012 - 2016Washington, Dc, UsJoined new position to build and lead marketing and communications team at National Biomedical Services HQ, establishing vision and strategic marketing and communications plan. Led remote team of 130 spanning marketing strategy and operations, sales, analytics, customer care, and public relations. Merged five divisional teams into one cross-functional team that supported $2B blood services business unit with 3.1 million annual donors.• Increased meetings with prospective donors, mobile donation conversions, donor retention rate, and donation amounts via new mobile app/website and nationwide engagement program• Enhanced analytics capabilities via new KPIs, analytical tools, and projections to inform business planning, donor recruitment, and audience engagement strategies• Implemented initiatives that reduced expenses by several million dollars• Standardized nationwide CRM systems to improve contact strategies and messaging -
Senior Director, Marketing And CommunicationsAmerican Red Cross Biomedical Services Headquarters 2006 - 2012Washington, Dc, UsLed marketing and communications for youth marketing and education, overseeing five direct reports and team of 49 across 11 Mid-America states. Managed $2.5M budget, served on senior leadership team, and partnered with CEOs and leadership on strategic initiatives.• Consolidated multiple regional marketing communications departments into a single team• Increased market penetration via go-to-market plans• Implemented new CRM system to consolidate 11 systems into one
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Director, Marketing And CommunicationsAmerican Red Cross Biomedical Services 2004 - 2005Washington, Dc, UsManaged marketing, public relations, and communications for Midwest, leading team of five. Developed strategic direction, created short-term and long-term plans, and oversaw budget.
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Senior Marketing Manager/Senior Marketing Product Manager - Consumer MarketingFirst National Bank Omaha 1995 - 2004Omaha, Nebraska, UsLed marketing efforts for sales and marketing division, creating and managing programs that drove customer acquisition, activation, and retention. Achieved 400% increase in online banking customers and added $1.5M in annual fee income via program development and launches.
Nancy Rew Skills
Nancy Rew Education Details
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University Of Nebraska At OmahaMarketing -
The George Washington UniversityProject Management
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Dale Carnegie TrainingEffective Communications And Human Relations Course
Frequently Asked Questions about Nancy Rew
What company does Nancy Rew work for?
Nancy Rew works for American Forests
What is Nancy Rew's role at the current company?
Nancy Rew's current role is Fractional CMO | Strategic Partner | Innovative Leader | Growth Driver.
What is Nancy Rew's email address?
Nancy Rew's email address is na****@****ren.org
What is Nancy Rew's direct phone number?
Nancy Rew's direct phone number is +171225*****
What schools did Nancy Rew attend?
Nancy Rew attended University Of Nebraska At Omaha, The George Washington University, Dale Carnegie Training.
What skills is Nancy Rew known for?
Nancy Rew has skills like Marketing, Leadership, Strategic Planning, Marketing Communications, Management, Training, Program Management, Product Marketing, Nonprofits, Fundraising, Leadership Development, Team Building.
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