My expertise draws from nearly 20 years of public relations, communication, research and writing/editing experience to provide solid Public Relations strategies that build upon key initiatives and goals.Working with a variety of clients catering to a broad range of business sectors including commercial business, financial services, workplace strategy & performance, architecture, interior design, religious, law, hospitality, civic and human/veterinary health, I target strategic and innovative public relations campaigns, story ideas and communication platforms that help them best engage their target audience, build their reputation, spread awareness of services, set them apart from the competition and, ultimately, drive demand.Understanding that, today, public relations requires a masterful blend of traditional public relations strategies coupled with a balance of social media and mobile communication tools, I utilize a broad range of distribution channels and communication to drive results. Despite our world’s changing platform of communication, I believe real success is still defined by building relationships and fortifying those trusted relationships to develop lasting associations. I have a proven track record in identifying cutting-edge trends, approaching topics from a unique and creative perspective and crafting stories and campaigns that capture the attention of my target audience. Specialties: Internal / External CommunicationsStrategic Corporate Positioning / BrandingProficient Targeting Niche MarketsSkilled Writer: Magazine / Newspaper Articles, Press Releases, White Papers, Proposals, Presentations, Annual Reports, Award Submittals, Marketing Collateral Material, Corporate Newsletters, Ghost Writing, Social Media, Blogging PR/Writing Expertise: Wealth Management/Investment Banking, Mortgage/Real Estate, Architecture, Sustainability, Commercial Business, Religious, Hospitality, Law, Design, Workplace Strategy, Parenting/Teenagers