Nancy Schoenheide-Phares Email & Phone Number

United States

Greater Detroit-Ann Arbor Area

Free-lance Marketing and Communications services offered: media strategy, copywriting and directing content for web, broadcast and social media, collateral materials and press releases. Media Alchemy also offers sponsorship development consultation, negotiates media placement and develops effective cross-promotional partnerships. Media Alchemy performed as the in-house advertising, social and PR agency for the Suburban Collection Showplace in Novi from 2008-2018, including directing and helping… Show more Free-lance Marketing and Communications services offered: media strategy, copywriting and directing content for web, broadcast and social media, collateral materials and press releases. Media Alchemy also offers sponsorship development consultation, negotiates media placement and develops effective cross-promotional partnerships. Media Alchemy performed as the in-house advertising, social and PR agency for the Suburban Collection Showplace in Novi from 2008-2018, including directing and helping to activate the rebranding of the Michigan State Fair, LLC, Great Lakes Art Fair, Novi Pet Expo and Novi Equestrian Expo. Other current and former clients include the Flagstar Strand Theatre Pontiac, Author and Shamanic Healer Sarah Seidelmann, Rock Band The Gasoline Gypsies, Ann Arbor Blues Festival, Black River Media Productions, The Battery Show, Critical Power Expo and EV Tech Expo (Smarter Shows), Slingshot Cloud Services, U.S. Green Building Council-Detroit Regional Chapter, Masters of Music Learning Conservatory, Funky Ferndale Art Fair, Wyandotte Street Art Fair, Detroit Jazz Masters, Toledo Jazz Orchestra, Funk and Soul Artist Nadir, Christmas Wonderfest, Metro Detroit Live Green Fairs, Metro Music Expo, Motor City Comic Con, Detroit International Jazz Festival, Music Hall Center for the Performing Arts and The Friendship Circle. Show less

Grand Rapids, Michigan, United States

Our mission is to provide Michigan musicians with accessible music business education programming and rich community building experiences that create lasting connection and collaboration opportunities.

Novi, Michigan, United States

Led the team responsible for all messaging, media and communications efforts around the re-launch of the annual Michigan State Fair as a private entity event.

Detroit, Michigan

Event Co-Producer for annual Detroit Music Awards: Coordinated all aspects of production, budget, nominations, voting, fund raising, volunteers, marketing, promotion and management with partner Terri Koggenhop for the annual Detroit Music Awards, presenting trophies in more than 70 categories over ten musical genres.

Greater Detroit Area

Producer, Detroit Music Awards: Coordinated all aspects of production, budget, nominations, voting, fund raising, volunteers, promotion and management for the annual Detroit Music Awards, presenting trophies in more than 70 categories over ten musical genres. Also functioned as volunteer Media Liaison from 1994 to 1999, gathering and coordinating more than two dozen media partners each year.

Media relations and sponsorship development for large-scale festivals and events including the Budweiser Downtown Hoedown, Plymouth Ice Spectacular, Detroit Music Awards, V98.7 FM Smooth JazzFest, among others.

Southfield, Mi

Dual department head. As Marketing Director, wrote and produced commercials and negotiated media purchases for all advertising campaigns, wrote school newsletter, designed collateral materials. As Career Services Director, increased rate of employed graduates from 72% in 1993 to 92% in 1996, also secured student internships at a wide variety of broadcast stations and video production facilities across the region. Constructed annual business plans for both departments. While managing two… Show more Dual department head. As Marketing Director, wrote and produced commercials and negotiated media purchases for all advertising campaigns, wrote school newsletter, designed collateral materials. As Career Services Director, increased rate of employed graduates from 72% in 1993 to 92% in 1996, also secured student internships at a wide variety of broadcast stations and video production facilities across the region. Constructed annual business plans for both departments. While managing two departments also designed and delivered Media Sales and Promotion curriculum as Instructor. Show less

Santa Barbara, Ca

While Local Sales Manager, team consistently delivered revenue performance records: 25 % of local ad dollars were billed by KTYD (AOR) in a nine station market. (Miller, Kaplan, Arase) While National Sales Manager, also established satellite sales office in Ventura, CA to expand KTYD audience and income while claiming 50% of available national advertising dollars in the SB market.

Clare-Mt.Pleasant, Mi

GM for Soft Rock Foxy 95 FM and CNN News WSDM AM. Located and secured new tower location and commissioned engineering feasibility study to relocate station's broadcast tower, resulting in expanded broadcast area, today station is located in larger market of Mt. Pleasant, MI. Changed WSDM-AM call letters to WABX-AM in 1984, following format flip of WABX Detroit to Adult Contemporary. Station owned by Kelly Communications, Inc, Paul Christy, Henry Baskin and Bobby "Sugar" Swartz.

Detroit, Mi

Account Executive specializing in entertainment and live music for pioneering Alternative Rock Radio station, under tutelage of world famous radio consultant Paul Christy.

Broadcast Media

Education record