Nancy Norris Email and Phone Number

Dynamic and accomplished professional with a history of creating impactful consumer experiences. Known for developing effective product strategies, leading diverse teams, and delivering award-winning digital solutions. Independent Consultant, Dogwood Labs, San Francisco, CA | 2019 – 2024EdTech – Led AI product development and strategy for TalkingPoints, collaborating with Google to introduce innovative platform features.B2B Analytics – Managed analytics implementation for LiftLab clients, optimizing data-driven decision-making for brands. (SFA, Sephora, and Canva)Pharmaceuticals – Developed comprehensive marketing strategies for clients in healthcare industries at Wunderman Thompson.B2C – Collaborated with entrepreneurs and small businesses to help them develop robust growth strategies – helping them clarify their vision, brand platform, market position, and growth objectives in fitness, health & sustainability

Established and led a digital marketing team, driving growth through cross-channel customer experiences. Taught the company how to use data to target customers and move them through the marketing funnel across all channels. (SEO, SEM, Social & Print). Implemented education-focused strategies, redefining the outdoor industry and fostering lasting connections.

Developed and launched 'Classroom,' a groundbreaking teacher/parent communication platform, facilitating family engagement in education across language barriers using text messaging and translation software. Spearheaded the creation of the Family Engagement Lab, supporting high-need, low-income families with multilingual resources. Owned creation of all content targeted at parents to help them raise GreatKids.

Financial Services – Strategic consultant at Wells Fargo in the development of language-specific programs aimed at enhancing accessibility and inclusivity within financial services. Health Care – Collaborated with internal teams at Kaiser Permanente to define product strategy and roadmap, gathering business requirements to enhance user profiles and preferences.Retail – Pioneered Sephora's mobile strategy, launching award-winning apps and tools that revolutionized the beauty retail industry.Mobile – Account Manager and project lead at Branding Brand, overseeing the creation of new mobile platforms for multiple retail ecommerce clients.Customer Information – managed direct marketing initiatives to target and optimize marketing spend for customer engagement and retention strategies for Williams-Sonoma brands.