Steve Jobs Emmy awards for innovation | Single owner of the program, implemented post-sale journey to improve product adoption and cross-sell growth across 6 Freshworks products in a time span of 9 months. - Define and publish a 1:Many customer engagement framework that drives retention, advocacy, and thereby multi-product adoption of our SMB customer base. Channels: In-product, chat, email and Adoption lead webinars- Identifying risk accounts by analyzing product usage/activities and proactive emails communication to reduce churn. - Build segment-wise post-sale customer journeys and understand how each relates to developing multichannel contact strategies.- Over and above the default engagement framework, define and execute goal-based campaign strategies across regions and channels including offline working in collaboration with Customer Success, Account Management and Product Marketing teams- Provide strategic guidance to our team of content marketers to deliver relevant messaging and content.- Internal Voice of Customer and be on top of changing customer expectations to align customer engagement activities accordingly.(Collaborated with Presales, support, sales, and Customer Success team for a successful full implementation)

Moved to Customer Marketing team 1 month after its inception. Part of the core 4 member team, defining the end-to-end GTM strategies for the Customer Marketing team success. - Critically acclaimed for formulating the Automated cross-sell email campaign and successfully implementing it using Freshsuccess.- Monitor and analyze campaign results across all channels to understand the effectiveness of strategies and tactics; Report on KPIs.- Own and drive post-acquisition funnel metrics for our SMB customer base.- 4th hire of the 27 member Customer team, to define GTM strategies for cross-sell growth, channel focus, customer adoption & retention, churn analysis, and content strategy.

Promoted to Senior executive role during my short tenure. Anchored the US(East) Freshsales sales team to constantly achieve business goals. Acting Associate Sales Lead for the Freshsales POD.Scaled the Freshsales POD to 5 member team to further penetrate the assigned territories, excelling the teams sales target by 130%.

Member of the Presidents Club 2018 at Freshworks | One of the first few hires in the US Region to facilitate the growth of Freshsales CRM.- Consistent track record with 150% target achievement during my tenure. Member of the Presidents Club 2018 at Freshworks. Recognized and rewarded for being one of the top performers with the highest account closure/MRR.Notable Projects:- Reduced the Pre-90 churn by up to 50% by successful onboarding and maintaining healthy relationships with the customers in collaboration with the Presales & support team. - Developed and managed relationships in strategic accounts including building customer networks, especially with C-level and senior executives for Upsell and Cross-sell notions.- Proactively lead the strategic account planning process that develops mutual performance objectives, 
financial targets, and critical milestones for a monthly and annual period for the Freshsales POD.- Amplified the Freshworks multi-product strategy and first multi-product executive in the region | Cross-sell Freshdesk (Customer support), Freshchat, and Freshcaller to existing Freshsales customers.

I joined Vumonic Technologies to manage two of their major products which were in the idea phase of the product life cycle. Crafted product requirement documents for two of their products. Created fresh ideas which were highly acclaimed by the co-founders of the firm, the new ideas were accepted and was included in the final product. As a part of this role i managed a cross functional team of over 5 people and within less than 8 months the products were successfully developed and launched.Roles and responsibilities undertaken :- Market research for the Product.- Market research on competitors.- Leading the discussion in choosing the features to be included in the first version of the product and the complete product road map for the next 3 years.- Crafting the product requirement documents for two of their products.- Managing the team and setting time frames for job completion. - Search engine optimization in play store and App store.- Social Media Marketing ( Facebook, Twitter, Instagram, Blogger.com). - Managing Ad Networks.- Handling the design team (Version 1.0 & version 2.0).- App distribution. - Created wire frames for the product which laid the foundation for the product development.

Key Responsibilities:• Testing the casting for defects (Magnetic particle testing, Liquid Penetrant Testing)• Allocating castings to third party grinding workshops.• Planning and setting time frames for castings to be sent for radio graphic testing. • Approving final casting for dispatch.• Managing third party inspections and testing’s.• Inspecting sample castings for defects and taking corrective actions.