- Created a complete logo suite for "Spring Sorbet," the new brand launched by Vardhan Fashions, establishing a distinct and memorable visual identity.- Developed various logo versions for flexible use across digital and physical platforms.- Curated typography that aligns with Spring Sorbet’s fresh, modern identity.- Selected a cohesive color palette that resonates with the brand's persona and market positioning.-Designed custom brand patterns and tag templates to reinforce Spring Sorbet’s visual identity and ensure brand consistency.- Developed a comprehensive set of guidelines for logo usage, typography, color schemes, and brand patterns, promoting a unified brand experience across all applications.- Conducted in-depth competitor analysis to identify market trends and positioning opportunities, ensuring Spring Sorbet’s brand identity stands out in the fashion industry.- Created detailed mockups to visualize Spring Sorbet’s branding across packaging, marketing materials, and retail applications, enhancing brand presentation and appeal.

-Social Media Design: Created visually appealing and engaging social media graphics, animations, and videos to enhance brand presence and drive engagement.-Brand Strategy: Developed and implemented brand strategy to establish a strong brand identity and position Proper Series in the fashion market.-Merchandise Design: Designed unique and trendy prints for Proper Series' merchandise, aligning with the brand's aesthetic and target audience.-Exhibition Strategy: Developed and executed exhibition strategies to showcase Proper Series' products at industry events and trade shows.-Business & Campaign Ideas: Generated innovative business and campaign ideas to drive sales, increase brand awareness, and strengthen customer relationships.-Marketing Strategy: Developed and implemented comprehensive marketing strategies, including digital marketing, public relations, and influencer marketing.

-Social Media Marketing: Managed and executed social media campaigns across various platforms to increase brand awareness, engagement, and customer acquisition.-Content Creation: Developed high-quality content, including text, images, and videos, that aligned with the brand's messaging and target audience.-Business Strategy: Conducted market research and analysis to identify growth opportunities and develop effective business strategies.-Advertising & Marketing: Planned and executed advertising campaigns across different channels, including print, digital, and outdoor media.-Stall Exhibition: Designed and managed stall exhibitions to showcase the brand's products or services and generate leads.-Visual Identity & Branding: Created and maintained a consistent brand identity across all touchpoints, including logo design, branding guidelines, and visual assets.-Advertising & Marketing Strategy: Developed and implemented comprehensive advertising and marketing strategies to achieve business objectives.

Worked on Developing prints,creatives for social media, student ambassador program and research