Nandini Vijayakumar, Be, Mba Email and Phone Number

• Developed and executed a product roadmap for customer facing digital products, resulting in increase in user engagement and customer satisfaction rating.• Developed and executed a comprehensive GTM development plan strategy for new features by defining and tracking key performance indicators metrics, including DAUs, MAUs, and cross-sell index, resulting in a 30% increase in user friendly engagement.• Launched a comprehensive Product strategy for integrating the Nudges Use Case Framework into the No-Code Vendor Platform, incorporating clear and impactful demonstrations, resulting in a 50% increase in customer engagement.• Revamped the Pre-onboarding product analysis for new customers, reducing time-to-completion and resulting in a 20% increase in completion rates.• Led the App Submission Process in both Android and iOS for the Mobile Application Launch strategy.• Oversaw the development of mobile applications, resulting in a 25% decrease in app crashes and an average app store rating.• Successfully managed and tracked project milestones and deliverables through comprehensive documentation, resulting in on – time delivery rate.• Identified market trends by analyzing customer data analysis, allowing for more successful product delivery and a 15% increase in new product adoption.• Defined and implemented KPIs for all delivered products, increase in overall adoption rates.• Implemented a new feedback disposition to provide real time input during key note presentations, to gather feedback and make necessary adjustments.• Collaborated with SCRUM teams in sprints product backlog prioritization for continuous flow of value under Epics and sprint planning refinement sessions for retrospectives.• Improved the net promoter score by implementing customer productive customer feedback loop initiatives between cross-functional teams.

● Led the digital transformation of 50+ products for India’s largest retail non-bank financial company (NBFC), including the development of the next generation Financial Super App from scratch to complete product. ● Developed and executed a comprehensive GTM strategy for Super App by defining and tracking key performance metrics, including DAUs, MAUs, and cross-sell index, resulting in a 30% increase in user engagement.● Streamlined the onboarding process for new customers, resulting in a 20% increase in completion rates.● Identified market trends by analyzing customer data, allowing for more successful product delivery and a 15% increase in new product adoption. ● Led the App submission Process in Android and iOS● Launched a comprehensive strategy for integrating the Nudges Use Case Framework into the No-Code Vendor Platform incorporating clear and impactful demonstrations, resulting in a 50% increase in customer engagement.● Collaborated with SCRUM teams in product backlog prioritization and refinement sessions. ● Improved net promoter score by 15% by implementing feedback loop initiatives between cross-functional teams. SKILLSProduct Road Mapping • Product Strategy • Product Backlog • User stories refinement sessions • Sprint planning • Go to Market Strategy • User experience design (UED) • Feature Prioritization • Team management •API Products • Retail BAnking • E Commerce cloud services • Dependencies management • cross functional team leadership • JIRA • Balsamiq • Requirement gathering • Nudges creation • CoE discussion Consumer Insight • Customer Insight • Scope Management • Stakeholder Management • Technical Documentation

● Led cross-functional team of 10 to develop and launch new chatbot feature on Salesforce CRM platform, resulting in a 50% increase in customer engagement within the first month.● Conducted market research to identify key user pain points and successfully implemented solutions through product development, enhances customer support by 40%.● Defined and Executed FRs and NFRs for new mobile app, resulting in 95% satisfaction rate for user research experience in beta testing acceptance criteria.● Build an A/B Test Plans QA- Quality Assurance System Testing environment for Quality check in the web application performance using microservices for Product delivery and Performance reviews by Post Launch. ● Facilitated communication between UI/UX Design Teams, IT Developers, technical teams, Product Managers, Architects, Finance, Marketing and Senior Management for the successful launch of 50+ product creation within one year

● Designed and implemented web applications using microservices (Java) including end-to-end testing based on the client’s requirements.● Created roadmaps from inception to implementation for web applications by incorporating all functional specifications and goals. ● Developed an API to send push notifications asynchronously to consumers, increasing customer engagement by 5%.● Implemented chatbot POC mapped to business needs to scale up customer service delivery in a cost-effective manner.● Developed the DLQ (Dead letter Queue) algorithms SQS to create a segregated path to store unsuccessful messages, reducing monthly churn by 4%. ● Mentored Product Engineer trainees in production deployment and created SOPs for deployment best practices.