Lead the development and implementation of strategic plans for consortia, group and catering sales and marketing to drive revenue generation and achieve sales targets, including forecasting and budgeting, with a focus on positioning the resort as the premier destination for corporate retreats for executives. Cultivates and nurtures relationships with key corporate accounts, executive retreat planners, business associations, and industry influencers to generate leads, secure bookings, and drive repeat business.Collaborate closely with the operations team to ensure seamless execution of corporate retreats, delivering exceptional service and tailored experiences that exceed executive expectations.Act as a brand ambassador for The Sanctuary Beach Resort, representing the resort at industry events, trade shows, and corporate networking functions to increase visibility and build strategic partnerships.Skilled in leveraging market insights to develop targeted sales and marketing strategies that capitalize on emerging trends and consumer preferences.Responsible for recruiting, training, and developing sales professionals to enhance their performance and drive results.

Create and execute account plans for assigned market territories (all sizes - Finance, Insurance, Retail, Consulting and Consulate) to ensure maximum revenue and budgeted targets are achieved.Negotiate, draft, generate and confirm/sign contracts that ensure hotel budget and revenue targets are achieved.Follow up on all business inquiries and leads and qualify business to generate room nights and associated food and beverage revenue to impact RevPar performance.

The Ritz-Carlton, San FranciscoDirectly supervised a successful sales team who consistently executed a winning sales strategy. Conceptualized and developed successful South Asian and Specialty Market event programs that resulted in a 20% increase in lead volume and a 10% gain in sales capture within the first year.Established revenue objectives through strategic planning and forecasting, resulting in increased volume.Increased average wedding revenue value from $30K to $50K in first year.

Claremont Club & Spa, a Fairmont HotelLed a successful sales team and role-modeled the positive financial impact of cultivating trusted client relationships that built loyalty and generated referrals. Developed and strengthened the catering/event sales department by hiring and coaching talented sales reps, and created a rolling business budget and forecast that enabled improved sales activity planning.Increased department sales revenue by 12% in second year of operations.Achieved 107% of $4.5M team goal and 127% of individual goal in 2018; 105% of $4.2M team goal and 125% of individual goal in 2017.Awarded the President’s Circle, the highest honor afforded to a Fairmont sales leader.

Claremont Club & Spa, a Fairmont Hotel

Hilton Financial District, San Francisco

Doubletree by Hilton, Berkeley Marina

Hilton San Francisco Union Square