Head Product Marketing And Brand Apac
Current
Jan 2022 - Present
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Narayanan Balasubramanian Email & Phone Number
Seasoned Product Marketer | Growth Marketing | SaaS Marketer | B2B GTM Strategist | Digital & Brand
at
DVEO
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 100%
Current company
Role
Seasoned Product Marketer | Growth Marketing | SaaS Marketer | B2B GTM Strategist | Digital & Brand
Location
Chennai, Tamil Nadu, India
Who is Narayanan Balasubramanian? Overview
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Narayanan Balasubramanian is listed as Seasoned Product Marketer | Growth Marketing | SaaS Marketer | B2B GTM Strategist | Digital & Brand at DVEO, based in Chennai, Tamil Nadu, India. AeroLeads shows a matched LinkedIn profile for Narayanan Balasubramanian.
Narayanan Balasubramanian previously worked as Head Product Marketing and Brand APAC at Dveo and Brand & Product Marketing Manager at Carbonate. Narayanan Balasubramanian holds Master Of Business Administration (Mba), Specilised In Finance & Marketing from Srm University.
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DVEO
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Profile bio
About Narayanan Balasubramanian
Seasoned brand story teller and creative Marketing Leader, Brand strategist and Martech professional who loves building brands and making them sustainable. Strongly passionate about brand development, positioning, and driving brand growth in regional and national markets based on targeted consumer and market insights. Proven track record of creating exciting, effective campaigns, based on opportunities identified in deep customer research and market understanding which contributes to the short-term and long-term growth of the brand.Specialties: 10+ years of Seasoned Marketing professional experience in Product Marketing, Saas Marketing, GTM, Brand development, communication, and strategy, Brand marketing, Advertising (ATL), Offline Marketing, Integrated marketing, Martech, Campaign Management, SEM, SMM.
Listed skills include Brand Management, Marketing Communications, Team Management, Marketing, and 26 others.
Current workplace
Narayanan Balasubramanian's current company
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7 roles
Narayanan Balasubramanian work experience
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Aug 2021 - Jan 2022
Head Of Brand Marketing & Product
✔ Played a critical role in improving the brand perception by conceptualizing the right brand stories & collaborating with key media publications.✔ Streamlined brand communication & content across customer touchpoints, resulting in increased engagement levels✔Map customer journey across brand touchpoints and devise media & content strategy✔Streamline brand communication across Verticals & Standardize marketing collaterals✔Develop strategic media partnerships for building positive brand perception for growth marketing✔Develop website strategy - Overall revamp and overhaul of the website✔Plan & execute marketing campaigns, including SEO/SEM, email, social media & display advertising✔Manage & improve online brand reputation on regular intervals
Mar 2015 - Aug 2021
Marcom & Social Marketing Specialist
✔ Design a calendar of marketing activities for achieving business goals & revenue target✔ Increased Mall walkins by 40%✔Initiate, develop, plan, implement and monitor marketing communicationinitiatives/activities/events✔Oversee and monitor all marketing production and vendor selection criteria/processesDevelop sales plans and strategies to solicit sponsorship revenue from advertisers, promoters, and partners.✔Digital Campaign Management, Media Planning/Buying, Content Strategy & analyticstrackingKey Responsibilities:Analyzing, developing, and implementing various marketing strategies like annual Budgetplans, Mall promotions, Tenant relations, Cross Promotions, Brand Space Management forvarious malls across South India.
Mar 2014 - Feb 2015
Regional Marketing
✔Responsible for Marcom activities for group brands in the region.✔BTL activations of Lifestyle, Max, Home Centre, Splash, Bossini brands in the region✔Event Planning, Promotions Execution (Tracking of promotion & Performance Analysis).✔Customer Loyalty Program Management (Meeting Enrollment& Conversion targets✔Increase Brand Awareness (Cross Promotions, Tie-up with External brands).✔Meeting Targets of SOH and SOR and vendor management✔Launched 5 new stores namely lifestyle, Home Centre, and splash during my tenure inChennai & Coimbatore.✔Planned, Organized, and executed marketing strategy, brand awareness campaign toimprove walk-ins and conversion across all stores
Jun 2012 - Mar 2014
Marketing Internship
Mar 2012 - May 2012
Marketing Intern
May 2011 - Jun 2011
2 education records
Narayanan Balasubramanian education
Master Of Business Administration (Mba), Specilised In Finance & Marketing
Bachelor Of Commerce (B.Com.), Business/Commerce, General
Guru Nanak College
FAQ
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What company does Narayanan Balasubramanian work for?
Narayanan Balasubramanian works for DVEO.
What is Narayanan Balasubramanian's role at DVEO?
Narayanan Balasubramanian is listed as Seasoned Product Marketer | Growth Marketing | SaaS Marketer | B2B GTM Strategist | Digital & Brand at DVEO.
Where is Narayanan Balasubramanian based?
Narayanan Balasubramanian is based in Chennai, Tamil Nadu, India while working with DVEO.
What companies has Narayanan Balasubramanian worked for?
Narayanan Balasubramanian has worked for Dveo, Carbonate, Purplestream Convergence, Harsons Ar India Retail & Decoration Private Limited, and Landmark Group.
How can I contact Narayanan Balasubramanian?
You can use AeroLeads to view verified contact signals for Narayanan Balasubramanian at DVEO, including work email, phone, and LinkedIn data when available.
What schools did Narayanan Balasubramanian attend?
Narayanan Balasubramanian holds Master Of Business Administration (Mba), Specilised In Finance & Marketing from Srm University.
What skills is Narayanan Balasubramanian known for?
Narayanan Balasubramanian is listed with skills including Brand Management, Marketing Communications, Team Management, Marketing, Management, Market Research, Marketing Strategy, and Social Media Marketing.
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