I invest in and advise B2B SaaS and consumer startups. To date, I've invested in SaaS, consumer, pet care, infra-tech, and health-tech startups.

Nithya Karma enables users to conduct vedic rituals from the comfort of their homes, in the absence of a priest. Nithya Karma was born thanks to the difficulties faced by all during COVID 2020.

Hired by the founders to help get to product-market-fit(PMF) and also propel revenue by setting up a scalable sales team from scratch. - Helped BigFday get to product-market fit and to being data-driven by understanding the relevant key metrics - Hired, trained and setup an offline sales team of 15 event planners (The new team scaled revenues 10X in less than 10 months)- Setup systems and processes for the sales team to interact with customers, partners and manage internal processes that enabled sales teams to hit the road faster (first sale within the first 20 days), and higher conversions (3% to 12%).

Pickyourtrail was growing at a rapid pace and the sales team needed focus. I was then tasked by the founders to head sales. - Hired, trained and managed a team of 25 travel consultants handling 2500+ travellers month on month- Scoped an internal CRM that helped Pickyourtrail scale sales through process- Mentored the team in achieving great customer happiness - Doubled lead to sale conversions and grew revenue 2.5X in 12 months - Built offline partnerships with Tourism Boards, wedding marketplaces, and Destination Marketing Companies (DMCs)

Hired by the founders to set up a marketing team from scratch with content writers, designers, SEO and SEM specialists.- Built a scalable marketing engine that grew 140% within the first 6 months and 200% in the first 12 months- Built a referral network with existing customers, travel marketplaces, and travel influencers - Strong referral engines and awesome customer experience contributing to 67% of the business

Designing and developing beautiful mobile apps. Check out Screeny, Demonstrate, iPanchangam, and Bill Check on the App Store.

Effect Works is a design driven development company offering clients solutions across web and mobile for small and big businesses.Get in touch with me for your UX/UI design and web and mobile app development requirements.

Extragram is about you and your Instagram photos on the web. Extragram, known for its simplistic design has, in a short span of time, caught the interest of many Instagrammers and has been featured on Mashable, TheNextWeb, Lifehacker etc. Web AppStorm even called it the slickest, most complete web interface for Instagram. Check it out.

The Mantra assisted traditional companies with their processes and streamline them in the best possible manner. This included marketing strategy, PR services, sales training and other related activities.Some of our clients were AIMS Education, Maalai Malar, and Hello FM, to name a few.

Iridium Interactive Ltd is India's first web based interactive services company. I was involved in understanding the market-orientation for the online interactive industry; developing creative, innovative yet profitable promotional solutions for clients; and offering media recommendations.Client servicing and relationship mapping for existing and new clients was also part of my profile.Achievements:-Closed Rs. 1.5 Crores worth of business in a span of 6 months-Delivered 4 projects ahead of schedule-Streamlined the complete operations of the company

ICICI Bank is India's second-largest bank offering a wide range of banking products and financial services to corporate and retail customers through a variety of delivery channels and through its specialised subsidiaries in the areas of investment banking, life and non-life insurance, venture capital and asset management.Even though the role assigned was Senior Technical Officer, I worked on various other functions as well. I was in charge of prevention of frauds; monitoring the Market intelligence with reference to property price movement; Business Co-ordination with peers within the organization and monitoring daily operations ensuring quality of appraisals was maintained. Working with a team, I had to audit their performance periodically. Towards the end of my career with ICICI Bank, I was offered the position of Branch Credit Manager which is reserved for the professionally qualified Chartered Accountants only. Achievements:- Recruited, trained and managed a team of 30 engineers and back-office staff to carry out in-house valuation of properties across Tamil Nadu- Prevented fraudulent cases worth Rs. 6.2 Crores over a period of 8 Months- Savings of 73% to the company on in house technical evaluations of properties over the previous year- Improved the average Turnaround Time (TAT) for carrying out in house technical valuations of properties from 3 days to 20 hours- Boosted the number of Technical Appraisals carried out by the In House Team from 650 in the month of January 2006 to 2100 in the month of March 2006- Reduced the error percentage of the value of technical appraisals from 14% in the month of September 2005 to 3.5% in the month of March 2006

MeritTrac Services is India's first competence assessment company. MeritTrac is neither a Placement/Recruitment firm nor a Training organization. It is uniquely positioned to be an “Independent” assessment company that provides quantitative inputs on the talent pool and helps in measuring competencies for specific roles.I took on this opportunity while pursuing my Undergraduate- Civil Engineering course and learnt about various aspects of Recruitment during the 3years at this organisation. Not only recruitment, but it gave me the platform to interact with people from various industries and across levels. This position was the launch pad for me to learn about how organisations operated and how one grows within the same.