Responsible for creating all Data Visualization and Dashboard Reports using Tableau and Power BI. My duties include Data Analysis, Market Insights, and Automation. Was in charge of all Business Intelligence activities such as Statistical Analysis, Data Cleansing/ Pre-Processing, and generating final reports with business insights.

Data analytics, data visualization using Tableau and Power BI, project management, application testing, user manuals, quality control and market insights, and business intelligence reports. Additionally, consultation services, business development, training and mentoring, team management, and other ad-hoc tasks such as website testing and big data analysis using SQL.

Preparation of PowerPoint reports with key takeaways, advanced statistical analyses such as regression (using IBM SPSS and perceptual maps), and other market research processes including data checking, tabulation, and analysis.

Quality Control of Reporting for Tracking Studies across 45 markets and Coordination with all Teams Involved. Training Research Teams and managing audits to ensure the implementation of Quality Compliance. Evaluation of Research Reports and recommending enhancements through regular feedback. Implementation of critical steps involved in special projects & ISO Audit documentation. Ad hoc assignments include revamping the Company Website and compiling Employee Profiles.

Insights Manager at Renault India and Data Excellence Manager at Madura Microfinance, Chennai, India (JUN 2014 - NOV 2015).

I led an Analysis team consisting of a manager and six analysts. I trained them in Marketing Research, Statistical Analysis & Data Analytics, and Operations procedures, ensuring they completed tasks on time and within the budget. I also contributed my expertise to key projects for government agencies such as Changi Airport Group.I was responsible for client deliverables for all tracking studies worldwide, including preparing, checking, and writing insights for final reports. I took charge of the research/business unit team for a major client in the finance sector and helped the company secure additional business. I initiated, coordinated, and played a vital role in implementing internal systems including Report automation, employee evaluation procedures, and research for quantitative studies.

Manager, Data Processing and QC.

Market research, Client service, Project management, Norms database, Tracking studies and Statistical analysis including brand maps.

I was instrumental in helping analysts write analysis programs and set up automated reports for Coca-Cola tracking studies across the region. I prepared project top-line and complete reports and collaborated with researchers on large-scale studies. I also demonstrated my abilities by delivering a stand-up presentation/workshop in Coca-Cola Middle East (Bahrain) on Quanvert usage and tracking data analysis, which was highly appreciated by the marketing managers of Coca-Cola.I increased the service level of the Special Programming Unit beyond expectations and played a key role in enhancing the existing relationship with ORSC-India by managing the database setup and data processing.

I initiated and executed projects with the highest quality in the data capturing, coding, and analysis stages. I provided training to researchers and data entry operators in analyses, retail audit systems, and other applications. I coordinated with clients on retail audit procedures, terms, and the usage of retail audit systems. I was instrumental in checking and controlling the quality of the audited shops using sample determination procedures and regular field visits with retail audit personnel. I executed all functionalities of analysis: data entry, data checking, tabulation, and statistical analyses in IBM SPSS. I conducted all the preparatory work to ensure the trends in data and the projects' continuity.I prepared the retail audit data that met the quality standards and generated the reports and trends like sales volume share, net distribution, and consumer off-take index using in-house platforms. Additionally, I worked on various front-end user application platforms and statistical packages in the market research and retail audit domains.